JAKARTA - The Committee for Responsibility for Digital Platform Companies to Support Quality Journalism (KTP2JB) has launched guidelines for implementing public rights as a follow-up to Presidential Regulation (Perpres) Number 32 of 2024.
Deputy Minister of Communication and Digital Affairs Nezar Patria emphasized that this policy aims to build a healthy and sustainable information ecosystem for the media industry amid the onslaught of digital platforms.
The guidelines issued by KTP2JB are also expected to be a reference for press companies and digital platform companies in creating fair collaboration, in order to create quality journalism in the country.
"The guidelines are expected to be a reference for both the publisher and for digital platforms, to be able to create or create a good cooperation," said Nezar at the launch of the Guidelines for the Implementation of the Obligation of Digital Platform Companies to Support Quality Journalism, Monday, March 10.
Nezar said that the public rights guidelines are similar to the policies that have been implemented in Australia, namely the News Media Bargaining Code in 2021.
In Australia, this regulation is mandatory, which is created to overcome the imbalance in bargaining power between digital platforms including Facebook, TikTok, Instagram, and so on with the Australian news business.
The regulation requires digital platform companies to negotiate and pay publishers for the journalistic content used.
Nezar emphasized that the guidelines launched by KTP2JB will apply to all digital platform companies in Indonesia.
However, the implementation scheme is more flexible, where cooperation between platforms and publishers is carried out through a business-to-business (B2B) mechanism.
This means that negotiations and profit sharing are carried out directly between the two parties in accordance with the rules set out in the guidelines, or through agreement between the two parties.
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"This (public guidelines rights) for all digital platforms that use journalism content on their platform and commercialization that occurs in utilizing press content or journalistic products will be in the framework of this regulation," he stressed.
The launch of this guideline marks an important step in Indonesia's efforts to protect the media industry from the dominance of digital platforms.
"Good collaboration in order to create a healthy and quality information ecosystem," said Nezar.
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