Qualcomm Plans To Build A Rival To Apple's M1 Chipset

CEO Qualcomm Cristian Amon (Bloomber)

JAKARTA - Over the past few years, the chipset industry has improved in terms of technology. Even though the world is currently facing a chipset crisis, due to the rapid development of the variety of products that require it, various companies are also continuing to develop technology.

And what stole the most attention was Apple's M1 chipset. The reason is, through Apple's new approach, the company based in Silicon Valley is making ARM-based chipsets mainstream. Popular and followed by many companies.

Not surprisingly, Apple's ambition finally answered completely. And the answer was delivered directly by the new CEO of Qualcomm, Cristian Amon.

When Amon was interviewed by Reuters, the new Qualcomm boss stated that his party plans to design and develop a chipset that will become a direct competitor to the M1. Even more interesting, they will do without ARM support.

Chipset Technology Battle

Ammon's statement is not without basis. This year, Amon successfully acquired the start-up company Nuvia. It's a technology company headed by a former Apple co-founder who co-designed Apple's chips – before finally going out and starting his own startup.

According to the plan, Qualcomm will start selling laptops using the Nuvia chipset starting next year. Following Nvidia Corp's planned purchase of Arm for $40 billion, the acquisition, which Qualcomm opposes, has gone to court.

“We needed top-notch performance for power-efficient devices. If ARM, with whom we have been in close contact for many years, ends up developing a CPU that is better than our own (chips), then we always have the option of purchasing a license from Arm," said Amon. July.

On the other hand, what Amon did could also be called gambling. The reason is, ARM technology and architecture have always been the basis of most of the existing System on Chipsets today. Whether the chipset is made by Qualcomm, Apple, MediaTek, Huawei, to Samsung.

So, it is quite interesting to hear when Amon stated that his party wanted to make their own chipset without using Arm technology.

“We are more than willing to leverage Nuvia's CPU assets in partnering with interested companies, (especially) when they build their own data center,” explains Amon.