JAKARTA - Gucci, the world's leading luxury fashion brand, recently announced its partnership with Yuga Labs. This collaboration is aimed at strengthening its partnership with blockchain technology. After one week of no news, the partnership appears to be formed in an innovative way through jewelry and NFT (non-fungible tokens).
On Monday, April 3, Yuga Labs announced a limited jewelry series created by Gucci called "Otherside: Relics by Gucci". The first series of the upcoming Relics is KodaPendent, which will focus on the mysterious alien species Otherside called "Koda". The collection will feature pieces of wearable jewelry and NFTs that will benefit within the metaverse Otherside.
Yuga Labs will release 3,333 unique KodaPendents for sale on Thursday, April 6. Users who want to get one have to pay through ApeCoin, the original token of Yuga Labs. Eachended will be charged a fee of 450 APE or nearly 1,900 US dollars (Rp28 million) at this time.
After buying KodaPendent's NFT, the holder can claim their Gucci-made jewelry by the end of this year. Each physical Koda Pendant will be made of silver and feature a Koda alienweir, engraved with GG, abbreviating from "Good Game." Each ornament will also feature a unique edition number on the back.
This accessory will only be available to citizens of several countries, such as the United States, Canada, Saudi Arabia, United Arab Emirates, Kuwait, Qatar, and most European countries. Residents of African countries, Central America, and Asia do not qualify to receiveamics.
It is important to note that KodaPendent will only be accessible to NFT Otherdeed holders, including NFT Koda and Vessel. NFT Otherdeed associated with accessories will be updated visually to display the virtual version of the jewelry.
In addition, KodaPendent will open a unique cosmetic option for the Otherside avatar, which will launch this summer, according to Yuga Labs. With this collaboration, Gucci and Yuga Labs demonstrate their commitment to combining the world of fashion and technology. They also provide new experiences for their brand fans interested in the metaverse and NFT.
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