JAKARTA - Twitter Inc Chief Executive, Elon Musk, said that new user registrations to his social media platform are currently at an "all-time" high. Even though they are struggling with a mass exodus of advertisers and users fleeing to other platforms due to concerns about verification and hate speech.
New account registrations averaged more than two million per day in the last seven days on November 16. “This number is up 66% compared to the same week in 2021,” Musk said in a tweet on Saturday evening, November 26.
He also said that Twitter users' active minutes are now at a record high, as they averaged nearly 8 billion active minutes per day in the last seven days, as of November 15. This number increased by 30% compared to the same week last year.
Meanwhile, broadcasts of hate speech also decreased on November 13 compared to October last year. But impersonations of accounts reported on the platform also spiked earlier this month, before and after the launch of Twitter Blue.
Musk, who also runs rocket company SpaceX, brain chip startup Neuralink and tunneling company Boring Co, said buying Twitter would accelerate his ambition to create the "everything app" currently still called X.
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In another tweet on Sunday morning, November 27, Musk said he sees "the path to Twitter exceeding one billion monthly users in 12 to 18 months."
Advertisers on Twitter, including major companies such as General Motors, Mondelez International, Volkswagen AG, have halted advertising on the platform, as they grapple with a new boss.
Musk said that Twitter experienced a "massive revenue drop" from the advertiser retreat, blaming a coalition of civil rights groups that had pressured the platform's top advertisers to take action if he did not protect content moderation.
Activists urged Twitter advertisers to issue a statement taking their ads off the social media platform after Musk lifted a ban on former US president Donald Trump's tweet accounts.
Hundreds of Twitter employees are also believed to have walked out of the beleaguered company, following an ultimatum from Musk that staff must either be willing to work in offices "long hours at high intensity", or leave.
The company in early November laid off half of its workforce, including teams responsible for communications, content curation, human rights and machine learning ethics culled, as well as several product and engineering teams.
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