JAKARTA The management of the car factory General Motors Co stated on Friday evening, October 28 that it had temporarily suspended paid advertising on Twitter after Elon Musk completed the takeover of the social media company.
The US's largest automaker said it was "involved with Twitter to understand the direction of the platform under their new holdings."
Twitter did not immediately respond to a request for comment on the statement. Musk is Tesla Inc's chief executive, who is a competitor to GM in producing electric vehicles.
GM said "as normal businesses with significant changes in media platforms, we have temporarily suspended our paid advertising." Automakers from Detroit added " customer service interactions on Twitter will continue."
Reported by Reuters during its time Ad sales accounted for more than 90% of Twitter's revenue in the second quarter. At a presentation to advertisers in May, several advertising and brand bureaus were skeptical and worried about Twitter's future.
Ahead of the closing of the deal, Musk appealed directly to advertisers in an open letter tweet: "Twitter can't obviously be a free hell for all, where anything can be said without consequences! Twitter aspires to become the world's most respected advertising platform that strengthens your brand and develops your company."
While Musk in his tweet last Friday stated that Twitter would form a content moderation board "with a very diverse point of view." Musk said there was no decision on the large content or recovery of accounts affected by the suspension, which would occur before the council convened.
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