JAKARTA Indonesia is one of the countries with the most social media users. According to The Global Statistics data, around 68.9 percent of the population uses social media regularly every day.
The large number of social media users is supported by an increase in the number of mobile internet users from year to year. Plus, the internet in the country is growing fast. On average, social media users spend their time looking for entertainment.
Currently, the population in Indonesia is more than 270 million people. Therefore, it is not surprising that Indonesia will become one of the top 10 countries in 2025. The following is a list of the most widely used social media in Indonesia.
Social Media Usage Statistics
Based on data from The Global Statistics, Instagram is still the social media with the highest number of users today. Around 84.80 percent of users in Indonesia or around 173.59 million active users use the platform every month.
The next social media that many Indonesians love is Facebook. This platform has 166.42 million active users in Indonesia or controls about 81.30 percent of the market. In the next position, TikTok followed with 63.10 percent.
This finding is quite surprising because this platform is very popular in Indonesia, but the number of users has not been able to beat old platforms such as Facebook and Instagram. Currently, TikTok has 129.17 million active users in the country.
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The next position was followed by Pinterest. This platform is known as a means to find ideas when users want to do many things, such as designing something, looking for photography ideas, and many others. This platform controls 36.7 percent of the market.
The number of active users is only 75.12 million people. The next position was kept by Kuaishou, a vertical video platform like TikTok, with 35.70 percent of users from Indonesia and LinkedIn with 29.40 percent of users.
Both are still used by more than 50 million users. Meanwhile, Discord, which is widely popular as a communication platform and playing games, only controls 17.60 percent of the people in Indonesia or around 36.03 million users.
The English, Chinese, Japanese, Arabic, and French versions are automatically generated by the AI. So there may still be inaccuracies in translating, please always see Indonesian as our main language. (system supported by DigitalSiber.id)
