GIIAS Makassar Returns In November, New Places And More Complete Participants

Makassar GIIAS Press Conference. (Photo: Seven)

JAKARTA - The GIIAS The Series series continues and will now be present in Makassar or the last city, which will take place on November 5, 2025.

After being last held in 2019, GIIAS Makassar 2025 comes bigger and at the latest location, Summarecon Mutiara Makassar Convention Center (SMMCC).

GIIAS' return in Makassar is a strategic step from the Association of Indonesian Automotive Industries (GAIKINDO), to strengthen the growth of the automotive industry in eastern Indonesia.

Not without reason, considering that Makassar as the main gateway for Eastern Indonesia, has an important role in the growth of the automotive sector, supported by a stable regional economy with the economic performance of South Sulawesi which according to data from the Central Statistics Agency (BPS) recorded an impressive growth in the first quarter of 2025 of 5.78 percent (year on year), a significant increase compared to the achievement in the fourth quarter of 2024 which was at 5.18 percent.

In addition, the increase in the middle class and the development of infrastructure that continues to grow also encourage people's purchasing power for motorized vehicles. Data from BPS and the local Ditlantas also shows an increase in the number of motorized vehicles every year in Makassar and its surroundings.

During the period February 2021 to February 2025, the number of motorized vehicles in the region increased by an average of 6.3 percent per year, with the most significant increase occurring in the period 2024 to 2025 which reached 13.16 percent. This condition indicates the great potential of the automotive market in eastern Indonesia and strengthens the strategic reasons for the presence of GIIAS in Makassar.

General Secretary of GAIKINDO Kukuh Kumara, said the potential was also convincing to re-organize GIIAS in South Sulawesi.

The presence of GIIAS in Makassar is proof that the development of the automotive industry is not only concentrated on the island of Java, but also growing rapidly in eastern Indonesia. South Sulawesi currently occupies the sixth position with a contribution of 4.1 percent to total national vehicle sales in the January to July 2025 period, which shows the great potential of this region in strengthening the growth of the national automotive industry," said Kukuh.

As mentioned above, GIIAS Makassar 2025 will present a more complete line of motorized vehicle brands than the previous implementation, with a total of 14 vehicle brands consisting of cars and two wheels.

For the category of passenger vehicles, BAIC, BYD, Chery, Daihatsu, Honda, Jaecool, Mitsubishi Motors, Suzuki, Toyota, and Wuling will attend. Meanwhile, from the two-wheel segment, it will enliven Benelli, Kupprum, Scomadi, and Royal Enfield. Not only that, 11 automotive supporting industry brands will also appear to provide a more comprehensive exhibition experience for visitors.

Abiyoso Wietono, Project Director of GIIAS, said that GIIAS Makassar 2025 is present at the latest venue that is wider and more comfortable, presenting more vehicle brands and attractive programs for visitors who attend,

This year's GIIAS Makassar event is an important moment because we want to present an exhibition experience that is completely different from before. With new locations that have more complete facilities and increasingly diverse support for participants, we hope visitors can enjoy various automotive innovations more comfortably and optimally," said Abiyoso.