Toyota Can Only Sell 800,000 Vehicles In August 2024, Japanese Market Lesu

Toyota bZ4X. (Doc. Global Toyota)

JAKARTA - Toyota Motor Corporation (TMC) announced global sales data during August 2024 totaling 888,689 units, a decrease of 3.7 percent compared to last year's acquisition in the same period. These results result from brands under the auspices of groups such as Toyota, Lexus, Daihatsu, and Hino.

Based on data from TMC, Monday, September 30, 739,053 units (down 2.4 percent) of vehicles were successfully sold outside Japan and 149,639 units (down 9.6 percent) were domestically.

In that month, Toyota and Lexus branded vehicles sold 826,863 units (down 3.1 percent) globally with 717,358 units (minus 2.1 percent) of them overseas and 109,505 units (down 9.1 percent). other within Japan.

Less impressive results were obtained from Daihatsu by only successfully selling 51,148 units globally (down 12 percent). Then, sales inside Japan were 36,901 units (down 11.5 percent) and outside Japan 14,247 units (down 13.2 percent).

Meanwhile, 10,678 Hino brand vehicles were sold last August with 3,230 units (down 6.7 percent) from within Sakura and 7,448 units (down 10.5 percent) for the outside market.

The Asian market is still the largest for this company by obtaining 268,993 units (or down 8.3 percent) last August. Then, North America maintained its title as one of Toyota's best-selling markets by successfully selling 231,635 units (up 2.8 percent).

While Japan is in third place with 109,505 units, down 9.1 percent and Europe contributing by selling 72,970 units, up 0.5 percent. As for the decline in Toyota sales in Japan, Japantimes.co, September 30, due to the impact of the latest regulations on the vehicle safety certification forgery scandal, which forced the largest automaker to suspend production for affected models.

Hybrid Electric Vehicle (HEV) is the largest contributor in the environmentally friendly vehicle segment by successfully selling 336,848 units (up 22.4 percent). Then, Plug-In Hybrid (PHEV) was in second place with a total of 13,546 units, an increase of 12.1 percent last August.

Toyota's Battery Electric Vehicle (BEV) is also in demand by consumers around the world by successfully selling 12,682 units (up 6.8 percent). This was followed by Mild-Hybrid (MHEV) with 8,507 units (up 257 percent) and hydrogen fuel cells (FCEV) with 144 units (down 57 percent).