Mazda Books Positive Sales At GIIAS Surabaya, This Model Is Most Hunted By Consumers

Booth Mazda at GIIAS Surabaya. (Doc. EMI)

JAKARTA - PT Eurokars Motor Indonesia (EMI), as a Brand Holder Agent (APM) and distributor of Mazda vehicles in Indonesia, recorded a slick achievement during the GIIAS 2024 event in Surabaya.

From the data received by VOI, Mazda managed to record a total of 58 Vehicle Ordering Letters (SPK). Mazda CX-60 recorded a significant sales figure with 15-units sold, confirming that Surabaya consumers have high appreciation for premium vehicles that offer advanced technology and elegant design.

In addition, the Mazda CX-3 model, which is indeed the backbone of Mazda's car sales in Indonesia, has succeeded in dominating sales with 17 units sold, reflecting high demand for a compact but stylish and powerful SUV.

In addition to modeling, color selection also reflects the unique characteristics of the Surabaya market. The color of Soul Red Crystal Metallic, which is premium color and requires additional costs, is the main choice with 30 units sold. The Surabaya market, known for its preference for quality, performance, and prestige, has proven to be a fertile field for Mazda.

In total, Mazda managed to record sales of IDR 41.4 billion during GIIAS Surabaya 2024, an achievement that shows that this brand is increasingly well received in Surabaya.

"We are very pleased to report that our sales results at GIIAS Surabaya this year have increased compared to 2023. Your enthusiasm is the main motivation for us to continue to present the best products," said Chief Operating Officer of PT Eurokars Motor Indonesia Ricky Thio, in an official statement received, Thursday, September 12.

Mazda also achieved brilliant achievements by winning the Passenger Car SUV award through the Mazda CX-60 model, which was given by GAIKINDO. This award is further evidence of Mazda's dedication in presenting vehicles with superior quality and performance, which is able to meet consumer expectations in Surabaya.