JAKARTA - Indonesia's culinary industry is not kidding. Indonesia will invade the global market by opening 4.000 restaurants to several countries.
The plan is being formulated by the Minister of Tourism and Creative Economy Sandiaga Uno. He targets 4.000 Indonesian restaurants to be reached by the end of 2023 or early 2024.
"The opening of Indonesian restaurants abroad aims to promote Indonesia," said Sandiaga Uno in Medan a few days ago, as quoted by the editor of his statement, Sunday, February 6, 2022.
The former deputy governor of DKI Jakarta said that the target of invading 4.000 restaurants in several countries was the Indonesia Spice Up the World Program.
Not only that, Sandiaga Uno also said that the increase in the export value of Indonesian seasoning and spice products would be targeted to reach USD 2 billion.
There are already several types of spices sold, such as rendang seasoning, fried rice, satay, and soto. Including spices such as pepper, ginger, areca nut, and others have been developed in several countries.
"The hope of Indonesia becoming a world culinary destination is expected to be realized quickly so that tourists feel there is added value coming to Indonesia," he added.
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