JAKARTA - Despite being in the midst of the many limitations of the COVID-19 pandemic situation, Thavita still released her latest music video, Apa Kabar. He not only managed to break the distance, but again proved that passion is a tremendous power.
"Many say, 2020 is not a good year to start something. But, if we really, I believe, there is a solution. You know, initially, we almost postponed the release of the What's Up music video until next year, you know, "said Thavita reminiscing.
"But in the end we started planning again from the beginning, looking for ways so that we could use this situation to keep working even though in a completely different way," he said.
After its release on YouTube and Spotify in November last year, the song What's Up has been listened to more than 24,000 times and touched the hearts of many fans. The release of this music video is targeted at a wider market.
The rise of virtual photo shoots is the idea behind the production of the music video for Apa Kabar, which is digitally directed and captured by teams on various islands. This music video will be the first music video made with a completely virtual concept.
"Of course, this is a new thing that not many people have tried. But we believe this is an attraction that is not only unique, but also representative. Even though it was made virtually, with the music video of Apa Kabar, we show that visual beauty is never limited and still capable. spoil the eye, and map the taste, "said Gema Semesta, Thavita's creative team.
Looking cheerful in her bright pink costume, Thavita told the story behind the song Apa Kabar with gestures, gestures, and facial expressions. As well as conveying feelings and emotions, this music video also consciously presents organic and honest sketches of the figure of a Thavita.
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