JAKARTA - PT Sokoindo Automobile, the holder of the DFSK and SERES brands in Indonesia officially introduced SERES 7, which is the highest line-up from the SERES at the Indonesia International Motor Show (IIMS) Surabaya 2024.

Director of Sales Center, PT Sokoindo Automobile Cing Hok said he was proud to be able to present the luxury line-up from the SERES at the IIMS Surabaya 2024 event.

"It is our pride, PT Sokoindo Automobile to present the SERES 7 in Surabaya to be introduced to the Indonesian automotive market. IIMS is a major automotive exhibition in Indonesia that we cannot miss and we are proud to be able to introduce our newest product at the IIMS Surabaya 2024 event this time," he said, in an official statement, Thursday, May 30.

As is known, SERES 7 is the highest caste in the line of SERES products or known as Huawei AITO M7 in China A luxury SUV, 6 seaters, which combines a combination of 40 kWh battery power with a 1.5 liter turbo gasoline engine that functions as an Extended Range Electric Vehicle (EREV).

Huawei AITO M7 itself once set a record shipping to consumers last January with a record shipment of 32,973 units in China and since its launch in September 2023, the M7 has collected more than 140,000 orders by February 2024.

Not only SERES 7, there are several models brought in at this exhibition, including electric cars in the city of SERES E1, the E1 SERES Electric Car designed for 4 passengers, is a compact battery-based electric car with a stylish, modern design and which is offered at attractive prices so that it becomes a very attractive choice for consumers who are starting to want to switch to electric cars. SERES E1 comes with two variants, namely E1 Type B which is marketed at a price of Rp. 199 million and E1 Type L which is priced at Rp. 229 million (on-the-road Surabaya). At this price, the current SERES E1 is the most competitive electric car compared to competitors in the same class. In addition to the SERES line-up, PT Sokoindo also presents a DFSK line-up, namely the DFSK Glory 560 model.

"The E1 SERES electric car that we have launched since last year is expected to be able to support the Indonesian government's policy program and play an active role in the transition process towards the electric car era while serving environmentally friendly mobility needs for the community, especially those living in urban areas," he added.

During the IIMS 2024 exhibition, SERES offers a variety of promotional programs that are very attractive to consumers who are interested in owning the E1 SERES electric car. Visitors who transact during the exhibition can enjoy the 2024 Surabaya IIMS program with special programs, including wall chargers and installations for free for every purchase of Gelora E & free Wall Charger DFSK for every purchase of the E1 SERES, up to a discount of up to IDR 15 million for each purchase of the E1 SERES.


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