JAKARTA - A luxury British car brand, Jaguar Land Rover, is rumored to be using a platform from Chery to build battery-based vehicles or Battery Electric Vehicles (BEVs), to hybrid vehicles.

Quoting from the CNevpost page, Wednesday, April 17, the rumors emerged based on 36kr local media reports, based on information from someone who knows this (use of the Chery platform).

In fact, according to the report Jaguar Land Rover will be the first luxury car manufacturer to adopt the Chery platform, and this partnership is almost complete. Later the European brand will build several new models.

Earlier, Chairman of Chery Automobile Co., Ltd Yin Tongyue revealed on April 14 that there will likely be two European red car brands, who want to use the platform from Chery.

Haya alone Yin did not describe in more detail the two brands in question. However, one of the brands has been sticking out, namely Jaguar Land Rover, which has been collaborating with Chery for a long time.

Jaguar Land Rover, which is owned by India's Tata Motors, has a joint venture with Chery in China. Where, both companies own 50 percent of the shares.

Throughout 2010-2017, Jaguar Land Rover sales in China grew from 26,100 units to 146,000 units. However, in 2023, this number fell to 106,400 units.

Meanwhile, responding to the rumors, China's Jaguar Land Rover will ward off using a platform from Chery, as quoted by Yicai. This means that there is no clarity about the use of the platform, and until now Chery has not confirmed it.


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