JAKARTA - Volkswagen, an automotive brand from Germany, will launch a new pickup truck in the near future. This is evidenced by the manufacturer who proposed the name of this model to the German Patent and Trademark Office (DPMA).

Reporting from CarBuzz, Tuesday, February 13, the manufacturer proposed the name Udara, as the latest pickup truck model. Although the information is limited, it is known that the model is a small pickup or not much different from the Tarok concept.

It was also reported that Volkswagen Brazil has developed a compact truck pickup with the code VW247 and publication says that the model uses the name Udara.

Despite its compact size, the position of this vehicle is placed above the Saveiro model, the small pickup truck offered by VW for the Brazilian market. Thus, Air will be a serious challenger from Ford Mavericks or Hyundai Santa Cruz.

The model has the potential to fill the South American market, but it is possible that VW will bring it to the US considering the demand for pickup trucks is quite high. Although the popularity of brands in this segment is not very good, models like Amarok have positive results in the US.

VW Air will be based on the same platforms as T-Cross, Polo, and Virtus models, namely MQB A0. However, this model must also be ready to fight other new models such as Ram who is preparing Rampage and Toyota with the Stout model in this segment.

It is possible that this compact pickup truck will enter mass production in the next three years, starting with its inaugural launch in 2026. The German manufacturer will sell the ICE-engined model first and the hybrid variant will follow afterwards.


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