Lancia Releases First EV Teaser Image, Launches Early Next Year

Luca Napolitano (left), CEO of Lancia, along with Luca Fuso, CEO of Cassina, in front of Ypsilon's electric car covered in a robe. (Doc. Stellantis)

JAKARTA - Lancia, an Italian automotive brand, signaled the emergence of one of the Battery Electric Vehicle (BEV) vehicles, Ypsilon Edizione Limitata Cassina, which will launch in February next year.

Luca Napolitano, CEO of Lancia, said that the model would mark the beginning of the brand's work in the world of electric vehicles as well as celebrate 117 years of Lancia's work in the automotive world.

The day we have been waiting for has finally arrived. Today marks the rise of the Lancia brand with the first image of Lancia Ypsilon, the first of three cars in our strategic plan," Napolitano said on the company's website, Tuesday, November 28.

This car is the result of collaboration with Cassina, an Italian furniture design company that has been established since 1927. Not only that, the BEV will be present in a limited number of 1,906 units, according to Lancia's birth year.

Although it did not reveal in detail, the Pizza Country brand features a number of images featuring a silhouette from Ypsilon that is covered and a classy engine hood contour.

Lancia also features an interior element called tavolino, which is a circle-shaped section between the front seats. In Edizione Limitata Cassina, the structure that looks like a coffee table covered with skin-like material, surrounded by an aluminum-style trim.

Although this edition is provided only for BEV, this model will also be offered the powertrain mid-hybrid option. Which means, this will be Lancia's first EV model as well as the last ICE model before the brand sells fully electric cars in 2028.

This is in line with the ambitious planning of the parent Stellantis, the 'Dare Forward', which will bring more electric vehicles to the ranks of the multinational company brand, one of which is Lancia.