Tasya Kamila chooses local products for daily family needs

Tasya Kamila chooses local products to meet household needs. (doc. MR.D.I.Y.)

JAKARTA - Choosing household needs is not only about price. For families, quality, safety, durability, and ease of getting products are considered before shopping.

Moreover, with the increasing variety of choices, Indonesian-made products are also beginning to be the choice to meet various daily needs. The spirit of choosing local products is also shared by Tasya Kamila.

As a mother and public figure, Tasya admitted that she was more selective when choosing supplies for the family, especially items that are used every day. According to him, household needs should be chosen based on benefits and quality, not just looking for the cheapest price.

"For me, shopping for household needs is not about which one is the cheapest, but choosing products that are of good quality and are needed by the family. I'm happy because now there are more and more Indonesian-made products that are of good quality and easy to find. Starting from kitchen equipment, children's toys to various household needs, everything is in one place," said Tasya Kamila in a press statement MR.D.I.Y. to VOI, Friday, August 14.

Tasya also sees the development of local products making the community have more and more alternatives when shopping. According to him, Indonesian-made products no longer have to be placed as a second choice.

"For me, local products are not a second choice. Now there are many Indonesian-made products that are not inferior in quality, even the price is much more friendly."

"This moment of independence is just for starting a new habit: before shopping, try to check first which is made locally. During August, it's very easy because the discount is up to 50 percent," added Tasya.

For him, some simple equipment actually has an important role in family routines. From eating utensils to children's needs, he chooses products that are considered appropriate for daily use.

For the moment of eating together, for example, Tasya chose a number of Indonesian-made tableware.

"The moment of eating with the family is very important for me, so I like to arrange the complete tableware on the table. Some of my favorite products are plates and bowls from HSI, glasses with funny designs and a set of 5 bowls from MMS Houseware to serve drinks or snacks when gathering with the family. All three are made in Indonesia, the price is friendly, and easy to find at MR.D.I.Y. "

The need for a bathroom also did not escape his attention. Tasya chose equipment that supports comfort while helping to maintain the safety of children when they are at home.

"For the bathroom, I pay attention to small details that make it comfortable every day, for example bath towels and bath mats. For local products at MR.D.I.Y., my choice is from the brands Lenuta and Kintakun which are soft with good absorption, especially for my two children. In addition, bath mats are also very important to keep the floor dry, especially at home there are children who are active," said Tasya.

As a mother, she also considers the choice of toys that can accompany children's activities at home. He chose a doll from the local brand Berkat Karya.

"As a mother, every time I look for toys I always invite my child so that it can be a bonding moment. One of the choices we made is a doll from the local brand Berkat Karya. The choices are diverse and the materials are soft, so it feels safe if the doll wants to be hugged," said Tasya.

Meanwhile, for kitchen needs, Tasya has her own choice. She said that cooking activities were one of the activities that made her need kitchen equipment that was comfortable to use.

"If there is time to cook, I like to explore many food menus so kitchen equipment is important. For the cutting board, I prefer the wooden ones from Kwas brand because it doesn't make the knife blunt quickly. Likewise for cooking tools. Homliv wooden spatula is my choice if I want to cook everyday because it is comfortable to hold," said Tasya.

In addition to household supplies, simple necessities used daily are also included in Tasya's shopping list. One of them is local sandals.

Tasya's choice is in line with the Proudly Local campaign presented by MR.D.I.Y. Indonesia throughout August 2026 in the context of the Indonesian Republic's Independence Day.

Through this campaign, MR.D.I.Y. Indonesia presents offers for various Indonesian-made products, especially household needs and daily necessities. Selected products are also offered with discounts of up to 50 percent.

"Through this campaign, we want to utilize our network of stores spread across various regions to bring more Indonesian-made products to the public. Hopefully, this initiative will not only make it easier for Indonesian families to get quality local products, but also open up wider opportunities for local business players to continue to grow," said Edwin Cheah, President Director of MR.D.I.Y. Indonesia.