JAKARTA The atmosphere is cool and full of joy covering hundreds of children at the Tunas Mulia Natural School Foundation, Bantar Gebang, Bekasi, West Java, Friday (14/11).
They participated in various positive activities held in the series of Corporate Social Responsibility (CSR) programs celebrating the 27th anniversary of PT Supra Boga Lestari Tbk (Ranch Market & Farmers Market) themed A Balanced Life in Action
This program is a tangible manifestation of the company's spirit of sharing and concern for others. Through this activity, it is hoped that children will be more motivated to continue learning, dream big, and believe they can also contribute to a better future.
Ranch Market's Head of Marketing, Elaine Santoso, explained that the focus of celebrating this year's anniversary is Children, Environment, and Community.
"We held this event so that we can share our birthday happiness with our brothers and sisters at the Mulia Tunas Natural School Foundation," said Elaine.
At these activities, Ranch Market not only shares food and assistance for schools, but also invites children to participate in various fun activities, dental health education, and cut cakes together.
"I'm very happy to be able to meet new faces today and celebrate cutting cakes with my younger siblings. Hopefully, friends who participate, supporting brand partners, and the school can feel the happiness we bring," he added.
Elaine emphasized that Ranch Market tagline, It's a Balanced Life, is a reference for customer real involvement. Not only through the decision to shop daily at Ranch Market & Farmers Market, but also through indirect contributions to the various CSR actions that the company carries out every year.
We will continue to carry out activities like this. Our focus remains on helping communities, the environment and children. Next year, we will continue our mission to contribute even better," he said.
As part of the Blibli Tiket Ecosystem, PT Supra Boga Lestari Tbk this year also held a mangrove planting action. A total of 1 mangrove seed was planted for every 1 participant, representing 2,500 participants in the Fresh Track 5K Ranch Market & Farmers Market running event, which is part of the Movement for Building Festival with the Blibli Tiket Ecosystem.
This activity affirms the company's commitment to environmental sustainability, safeguarding coastal ecosystems, and has a positive impact on nature and future generations.
Elaine added that further mangrove planting will be carried out again at the end of this month in Cilacap.
Like last year, we implemented the concept of 1 finisher = 1 mangrove. This month, our Blibli Tiket Action team will depart for Cilacap representing 2,500 runners to plant the mangroves," he explained.
On the same occasion, the Secretary of the Tunas Mulia Foundation, Nadam Dwisubakti, welcomed this activity.
According to him, children get useful education. "Hopefully in the future programs like this can continue," he said.
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