JAKARTA - PRANA By Abeey has again presented its newest collection entitled Prana at the JF3 Jakarta Fashion Festival 2025. Taken from Sanskrit has the meaning of life energy or breath of life which can also be interpreted as the energy of life that supports the whole universe.
Carrying the concept of oversized style, Abeey created a collection of ready to wear based on the energy of life inspired by the wealth of Javanese philosophy that channeled silence, blessing and inner victory in each piece.
The concept of Kembang Wijaya Kusuma, which is a sacred flower that blooms only at night, symbolizes the spirit of prebonism, the divine blessing of the king of Java, and the symbol of true victory: beautiful, fragrant bloom in silence, then unconditional death is appointed as a form of energy. victory of soul/Wijaya.
Through Prana, Abeey wants to show a collection of modern men who are gentle as a medium for channeling the energy of life. Every detail is arranged as if Prana flows freely in their daily movements, while Wijaya Kusuma's development is present as a sacred accent that implies blessing and inner peace.
"This dress is breath. It is Prana that flows. It is Wijaya Kusuma who blooms in silence, dies in blessing, and brings inner victory to whoever wears it," said designer Ariy Arka.
Using breathable materials such as washing jeans, linen and relationed fit/oversized and soft asymmetric pieces to symbolize the freedom of energy flow combined with manual embroidery with Wijaya Kusuma motifs further emphasizes connections with nature. With white palettes, dark navy and also nude to represent the beauty of natural colors and Wijaya Kusuma.
"This will be a noble wear in which this outfit implies a positive affirmation that has been fibered by the designer. This collection is believed to bring peace, peace, happiness and bring high confidence to the wearers because it gives them a sense of freedom," he concluded.
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