JAKARTA - Dental health education is often associated with formal counseling or rigid activities. However, a campaign with the theme Dare to Smile without a ceiling held by the dental health clinic, Audi Dental in Jakarta in November 2024 succeeded in presenting a different approach.
During its three-day implementation, the campaign served various interactive activities that not only educated but also entertained about 500 people who participated.
Starting from free dental consultations and checks, to activities such as zumba and aerobics, everything is designed to attract attention as well as convey a message of the importance of maintaining the health of teeth and mouth.
We continue to strive to attend with various activities and campaigns that invite people to start sharing happiness through smiles without hesitation. To support this message, at the end of this year we carried the Dare to Smile Without Doubts campaign. This campaign invites people to dare to smile, appear confident, and show themselves the best, "explained Drg. Yulita Bong, CEO of AUDY Dental in his statement.
One of the unique activities that steals attention is a smile meter. This tool allows participants who stop by to assess their own smile, create fun moments as well as realize the importance of having a healthy smile.
No less interesting, there is a prize draw through spin wheels and photoboxes with a giant LED screen measuring 12x9 meters which allows visitors to see their photos appear in the crowd of Jalan Sudirman, Jakarta.
This creative approach opens new avenues in health education. This campaign shows that dental health education does not have to be done in a serious format. Precisely by packing it in the form of a festive event, health messages are easier to accept and remember.
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Through this activity, people are invited to see dental health as part of a pleasant lifestyle, not as something scary or boring.
With sports and entertainment activities, this campaign also instills a healthy lifestyle as a whole.
Furthermore, a unique way of educating dental health like this is considered to be able to inspire other health education efforts as well as reduce negative stigma against visits to dentists, which are often considered scary.
We hope that our existence can have a wider positive impact, helping to reduce public doubts about maintaining the health of teeth and mouth. With healthy teeth, more people can smile without hesitation," concluded drg. Yulita.
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