JAKARTA In recent years, the trend of regenerative aesthetics has grown, namely aesthetics that focus on network renewal naturally to improve outward appearance. Unlike traditional aesthetics, regenerative aesthetics work deeper and encourage the ability of the body's natural regeneration to restore a younger look over time.

In Indonesia, this regenerative aesthetic trend is accompanied by the increasing interest in non-invasive or non-invasive aesthetic procedures. This procedure allows doctors to perform surgeryless treatment, answering the patient's need for aesthetic care which offers optimal results at minimal risk. Realizing this, a premium medical aesthetic product provider company from England, Sinclair, officially launched its newest product, namely Ellansé, a collagen war filler.

Ellansé is the latest product line launched by Sinclair Indonesia, after the launch of threadlift Silhouette Soft in early 2023 and filler Hyaluronic Acid (HA) Perfectha Lidocaine in mid-2023.

Novita as the official distributor of Sinclair products in Indonesia, Head of Business Unit Sinclair Indonesia, Dr. Jonathan Adi and Head of Sinclair Asia Pacific, Ada Chu launched various non-invasive medical aesthetic products, ranging from pulling the thread of Silhouette Soft, filler HA Perfectha Lidocaine, to filling up the collagen war, Elansé.

After joining MBS last year, Sinclair has shown very rapid development. We believe that in the next few years, through the latest portfolio offered, Sinclair will become a major player in accelerating the progress of the medical aesthetic industry in Indonesia," said Novita in a media statement, Friday, May 17.

Sinclair is known for her unique, diverse, and innovative medical aesthetic portfolio coverage in responding to market needs. The latest product launched by Sinclair Indonesia, charger collagen Ellansé, managed to steal the attention of the audience at the Grand Launching event. The reason is, the latest innovation of the product used by British celebrity Nancy Sorell allows patients to cope with signs of aging more deeply than similar products in their class.

Often, instant care is not the best choice to get results that are natural and long-lasting. However, Ellans\'e allowed patients to get both of these things. Ellans\'e was not only able to restore the volume of the face instantly, but also overcome the cause of aging by encouraging natural collagen production for up to 24 months, "explained Taiwanese world-class dermatologist, Dr. Shang Li Lin, in his presentation of the fillinger tarring collagen Ellans\'e.

The unique combination of Polycaprolastictone (PCL) materials with Carboxymethyl Cellulose (CMC) gels makes Ellansé able to work instantly to repair volume-loss areas. Both materials can be absorbed naturally by the body, leaving a collagen structure that stably restores facial shape, creating a stronger and younger face structure.

The well-known aesthetic doctor from Malaysia, Dr. Cheok Jia Rhong, explained the benefits and advantages of Silhouette Soft and Perfectha Lidocaine, two Sinclair products that were previously present. Lunch-lift is the right term to explain Silhouette Soft because of its brief procedure and recovery period for patients. Now the patient starts to switch to a type of non-invasive care, without surgery, but produces the same anti-old or even better appearance," said Dr. Cheok.

The thread made in the United States with 3D cone technology and Poly-L-Lactic-Acid (PLLA) materials is not only capable of creating significant drag, but also encouraging natural collagen production. The threads that are also used by world-famous celebrities, such as Simon Cowell, Meg Ryan, to Katie Price are often chosen by those who do not have much time for treatment.

Not only pulling the thread, filler is also one of the most popular treatments selected by the patient. Different compared to the same product in class, filler HA Perfectha Lidocaine is able to create finer improvements in various areas of the face, ranging from filling deep wrinkle lines to restoring volume and shape of the face,' explained Dr. Cheok.

This French-made HA Perfectha Lidocaine filler is able to reduce pain during the patient injection process, making it the right choice for novice patients at a more affordable price.

The New Beginning for the Regenerative Aesthetic Industry at the IndonesiaHead of Sinclair Asia Pacific, Ada Chu, revealed Sinclair's commitment to supporting the advancement of the world's medical aesthetic industry, Di Sinclair, we believe that the advancement of the medical aesthetic industry depends not only on the best materials and technology, but also on ongoing support for aesthetic professionals. Therefore, we seek to provide an extensive portfolio of products supported by a series of trainings and thorough knowledge for our professional partners. This is to bring the best aesthetic experience for doctors and patients too," he said.

Sinclair also expressed her optimism in the success of her penetration in the Indonesian aesthetic market. Head of Business Unit Sinclair Indonesia, Dr. Jonathan Adi stated, Industry aesthetics in Indonesia is currently showing a unique shift towards regenerative aesthetics, patients want non-invasive aesthetic treatments that offer long-lasting results. A good response to Silhouette Soft, Perfectha Lidocaine, to Ellans\'e makes us confident that Sinclair will play an important role in the medical aesthetic industry in Indonesia. Through our portfolio and continued cooperation with partners, Sinclair is ready to be at the forefront of the advancement of the medical aesthetic industry in Indonesia, "concluded Dr. Jonathan.


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