BSD Achieves Pre-Sales Of IDR 7.1 Trillion In The Third Quarter Of 2025

BSD (Photo; dock between)

JAKARTA - PT Bumi Serpong Damai Tbk (BSDE) recorded pre-sales of IDR 7.10 trillion in the third quarter of 2025, or the equivalent of 71 percent of the annual target of IDR 10 trillion.

"The achievement until the third quarter of 2025 grew by around 4 percent compared to the same period last year of Rp6.84 trillion. This reflects the demand that is maintained in the property market," said BSDE Director Hermawan Wijaya quoting Antara.

The Sinar Mas Land group company, if you look at the residential segment, posted pre-sales of IDR 3.14 trillion or 44 percent of the company's total pre-sales.

This segment was supported by flagship projects, including Nava Park, Hiera, Armont Residences, Eonna and Terravia at BSD City, then Kaia Yara, Classica Vicente and the new Altara project at Grand Wisata Bekasi, as well asatur and Averon in Cibubur Tourism City.

Meanwhile, the commercial segment recorded pre-sales of IDR 3.33 trillion or 47 percent of the total pre-sales, which included shop sales of IDR 1.88 trillion, commercial plots of IDR 1.08 trillion, and apartment units of IDR 372 billion.

Hermawan said the shop's performance was supported by the launch of several new projects, such as Nava Park Business Suites, Xlane Community Complex, The Exquis Lifestyle Park BSD and Asterra Business Park.

For the apartment segment, sales are driven by The Elements, Southgate and Aerium in Jakarta, as well as Akasa and Upper West in BSD City.

Berdasarkan lokasi proyek, BSD City menjadi penyumbangan utama dengan kontribusi sekitar 64 persen terhadap total pre penjualan hingga September 2025, termasuk Nava Park (12 persen) dan Hiera (5 persen).

Meanwhile, projects at Grand Wisata Bekasi, Cibubur Tourism City and Balikpapan Grand City contributed 10 percent, 4 percent and 4 percent, respectively.

Entering the fourth quarter of 2025, Hermawan explained that the company will continue its sales strategy by optimizing existing marketing networks through the national campaign 'Move in Quickly', as well as taking advantage of the PPNDTP policy which is still valid until the end of 2026.

"Support from the government's fiscal and monetary policies, including the reduction in the benchmark interest rate of Bank Indonesia and the easing of liquidity, is a positive signal for the growth of the property sector in the second half of this year," said Hermawan.

He continued, the company appreciates the government's steps in strengthening people's purchasing power and encouraging national economic growth, especially in the property sector.

These policies make mortgage financing more affordable and increase buying interest, especially ready-to-live residential products. With a diverse portfolio of projects, we are still trying to maintain sustainable growth," said Hermawan.