JAKARTA - PT Importa Jaya Abadi (Importa Furniture) again confirmed its leadership in the national furniture industry by successfully winning the Top Brand Award 2026 for the Iron Furniture category.
This achievement marks the company's success in maintaining the prestigious title for three consecutive years.
The award ceremony took place at the Ballroom of Mulia Hotel, Senayan, Jakarta. The Top Brand Charter was handed over directly to Nizar Bawazier, CEO & Founder of PT Importa Jaya Abadi on Wednesday, July 29.
The success of maintaining the title of Top Brand for three consecutive years, as well as the success of 2 times occupying the 1st position in the Top Brand Index, this award was achieved in conjunction with the 15th anniversary of working (15th Anniversary) of PT Importa Jaya Abadi in Indonesia.
This consecutive achievement is a tangible proof of the company's consistency in maintaining quality, brand competitiveness, and consumer loyalty throughout the country.
"This is the 3rd consecutive year that Importa has received the TOP Brand Awards, this also confirms that Importa's current position has been trusted and filled millions of homes in Indonesia," said Nizar Bawazier.
Nizar revealed that this consistency is the fruit of the continued trust given by customers, the loyalty of business partners, and the hard work of all employees.
"This award motivates Importa to continue to maintain high quality standards and endless innovation," he said.
As a pioneer of reliability in the iron-based furniture segment, PT Importa Jaya Abadi is considered to have managed to maintain its brand advantage based on the three main parameters of the Top Brand Index research. Namely mind share (top of mind), market share (market share), and commitment share (commitment to consumer satisfaction).
Nizar added, entering the 15th year, PT Importa Jaya Abadi is committed to continue to strengthen the national distribution ecosystem strategy.
"We also continue to present a variety of product innovations that answer the needs of the community, as well as strengthening its position as the main partner of quality furniture solutions in Indonesia," he explained.
PT Importa Jaya Abadi (Importa Furniture) itself is known as one of the main business units of PT Nata Corpora Investama (N Corp) which operates as a distributor of leading iron-based home, office, and public space furniture in Indonesia.
Founded by Nizar Bawazier in 2011, the company is now supported by 28 distribution branches strategically spread across Indonesia to provide durable, strong, and cost-effective housing solutions.
In line with the company's tagline, Iron Furniture No. 1 In Indonesia, Importa Furniture continues to innovate in presenting a variety of flagship products such as iron wardrobes, ergonomic work tables, to modern storage cabinets.
"All products are designed using high-quality premium materials that have superior resistance to water, termites, and fungi to ensure a longer life and provide maximum comfort for Indonesian people," said Nizar.
As a commitment to operational excellence and customer satisfaction, Importa Furniture has managed to record various prestigious achievements in the industry.
This is evidenced by winning the Top Brand Award for three consecutive years (2024, 2025, & 2026) for the Iron Furniture category by dominating the top position of the Top Brand Index of 39.6%, the Superbrand Award 2024 category for Furniture, the award TVOne Innovation Building the State 2025 (Innovation for Product Transformation), and the MURI record for the Most Iron Wardrobe Sales in 5 Years.
In strengthening its contribution to the progress of the furniture industry in the country, Importa Furniture is committed to continuing to expand its national distribution network, maintaining the highest quality standards, and collaborating with the ecosystem of local business partners to encourage sustainable economic growth throughout the archipelago.
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