Consistently Maintain Customer Services, BJB Wins Indonesia Customer Service Quality Award 2024

Photo: Special

JAKARTA - PT Bank Pembangunan Daerah Jawa Barat dan Banten Tbk (BJB) membukti keberhasilan untuk terus berkembang tidak terlepas dari kepercayaan yang diberikan oleh konsumen atau nasabah.

This trust is maintained properly through various programs designed to encourage customer satisfaction.

For BJB, customers are the main focus in line with corporate value.

Without the support and trust of customers, the achievements achieved by the company will not be possible.

For this reason, BJB has implemented various programs that focus on improving customer experience.

One of the important initiatives is the implementation of digital services that make it easier for customers to make transactions efficiently and safely.

Through mobile banking applications and online platforms, customers can access various banking services without having to come to the branch office.

Innovations are carried out to meet customer expectations and ensure customer service satisfaction.

BJB also consistently implements financial education programs aimed at increasing customer understanding of banking products and services. With better knowledge, customers can make more appropriate decisions in managing their finances.

This program not only educates customers, but also strengthens relations between BJB and its community.

For this effort, BJB won the Indonesia Customer Service Quality (ICSQ) Award 2024 on Wednesday, October 9, 2024 at the Shangri-La Jakarta Hotel in the category of Regional Development Bank and was ranked 1 (Champion) with the Excellent predicate, organized by Business Digest with SWA Magazine.

This award is an acknowledgment of BJB's commitment to providing the best service to customers.

The award method used in the 2024 ICSQ AWARD involves a survey conducted in six major cities in Indonesia, namely Medan, Jakarta, Bandung, Semarang, Surabaya, and Makassar.

This survey measures service quality at each point of interaction between the company and its customers. With a quantitative approach, survey results are presented in a numerical format that provides a clear picture of customer satisfaction.

The target of respondents in this survey involved around 5,000 product users from various categories.

Data collection is carried out through direct interviews using structured questionnaires that have been designed according to the survey's objectives.

With careful analysis techniques, survey results are processed to determine the brands that have succeeded in providing the best customer service.

BJB's success in achieving the 2024 ICSQ AWARD is a positive step in building the company's reputation.

This award shows that BJB continues to listen to customers' voices and adapt to changes, BJB will continue to strive to maintain the trust that has been given.

In the midst of the various challenges faced by the industry, adjustments to how to interact with customers are very important.

BJB understands that the services provided must be able to meet customer expectations through innovation and sustainable service improvement which will produce results with the acquisition of the 2024 ICSQ AWARD award which is clear evidence that BJB strives to provide the best experience for every customer.