Using DIGI By BJB Can Get Attractive Promos On FLEX-CON 2024

Illustration (Photo: Doc Antara)

JAKARTA - PT Bank Pembangunan Daerah Jawa Barat dan Banten Tbk (Bank BJB) kembali memperkuat branding-nya di ajang FLEX-CON, sebuah acara yang membindasi industri kreatif dan gaya hidup.

FLEX-CON will take place on October 4-6 2024 at Paris Van Java (PVJ) Bandung to become a forum for more than 70 local fashion brands, 20 local food tenants, as well as performances from musicians such as Ali, Batavia Collective, Rub of Rub, The Goodcane, Namoy Culture and The Jazz Trio.

This event provides a rich experience of creativity by combining elements of fashion, music, and lifestyle.

For information, FLEX-CON itself stands for Fashion, Lifestyle, Entertainment, and Experience, which represents the essence of this event.

In addition, "flex" which means showing something in a positive way is also part of the event philosophy, where participants can display value and creativity.

Through this event, Bank BJB seeks to improve brand awareness as well as promote various digital banking products. Through FLEX-CON, Bank BJB is closer to the relevant market segment, especially young people and creative industry enthusiasts, by introducing easy digital transactions through Bank BJB Debit Cards and the DIGI Bank BJB application.

FLEX-CON visitors are expected to easily make payments at various tenants, from fashion to food, without the need to bring cash (cashless).

As part of the branding activity at FLEX-CON, Bank BJB offers various exclusive promos that are attractive to its customers. One of the main offers is an entrance ticket price discount of IDR 20,000.

For visitors who buy tickets directly (on the spot), one day pass tickets which were originally worth Rp. 35,000 can be obtained at a price of Rp. 15,000, while tickets for 3 days pass from Rp. 95,000 to Rp. 75,000. This discount applies specifically to visitors who make payments using the DIGI Bank BJB application.

In addition to ticket promos, Bank BJB also provides discounts for visitors who shop for fashion and lifestyle categories as well as food and beverages. This offer is expected to attract visitors who are present at FLEX-CON to shop more and enjoy the various superior products offered.

As a further effort to encourage the use of digital banking services, Bank BJB also provides Raffle coupons for visitors who make at least IDR 50,000 transactions in all FLEXCON tenants using Debit Cards or Bank BJB DIGI applications.

In addition, visitors can also access a sample sale area provided that they have downloaded and activated the DIGI Bank BJB application.

In this event, Bank BJB also provides a convenient and easy transaction experience for visitors, the majority of whom are young people who are accustomed to digital technology.

Not only that, Bank BJB also opens opportunities for visitors to get various additional benefits.

With various attractive promos and activities involving digital transactions, Bank BJB hopes to further strengthen its brand among FLEX-CON visitors.

In addition to increasing awareness of its digital services, Bank BJB is also committed to supporting an inclusive digital ecosystem, especially in the creative industry and lifestyle sector.