JAKARTA - Despite the changing dynamics of the financial market, PT BRI Multifinance Indonesia (BRI Finance) shows its toughness with positive achievements in maintaining a healthy financial performance in the first quarter of 2024.
This is reflected in the BRI Finance Non-Performing Financing (NPF) level which was successfully controlled with a significant decrease from the previous month, which was 1.79 percent to 1.66 percent, or a decrease of 0.12 percent.
BRI Finance Risk Management Director Ari Prayuwana said the figure was still below the NPF Gross figure of the position financing company in March 2024 which was recorded by the OJK at 2.45 percent.
"Throughout March 2024, we managed to record a significant decline in the company's NPF level. This reflects our commitment to maintaining the quality of the financing portfolio and maintaining customer trust and other stakeholders," he said in his statement, Friday, May 24.
Ari conveyed that BRI Finance has implemented a number of strategic steps to reduce the company's NPF figures, including selective disbursement of financing with the principle of prudence and strengthening AR Management which focuses on the quality of financing.
Although the NPF increased slightly in April 2024, to 1.68 percent, which was caused by external factors such as a decrease in people's purchasing power after Lebaran momentum and delay in payment of obligations by debtors after the Eid holiday, BRI Finance is optimistic that it will keep the NPF ratio stable below 2 percent by the end of the year.
Meanwhile, BRI Finance has also developed a further strategy to continue to suppress NPF in the future, some of which are selectively expanding their business by applying the principles of prudence and strengthening risk technology, risk culture, policy, and scoring that are more specific to the financing of the consumer segment.
Not only that, Ari said that BRI Finance also set a solid growth target for high yield segment financing (used cars and refinancing) until the end of 2024.
"Along with consumer doubts about buying a new car amid the trend of the reference interest rate which is still high and the trend of weakening the rupiah exchange rate against the US dollar, BRI Finance is optimistic about the expansion of the high yield segment financing portfolio," he said.
Ari said the company remains optimistic in achieving the target until the end of 2024. BRI Finance continues to strive to provide the best service to customers with various business models and business processes strategies, such as optimizing the myBRIf application, strengthening cooperation with e-commerce platforms, conducting marketing synergies with BRI Group, providing attractive promos in accordance with community needs and strengthening business process digitization.
SEE ALSO:
According to Ari with strong innovation and commitment to maintain a stable financial performance, BRI Finance is ready to face challenges in the future. Through a solid and sustainable strategy, the company is determined to continue to strengthen its position in the financing industry, while continuing to provide added value to customers and other stakeholders.
Our commitment is not only to stable financial management, but also to sustainable growth. We are committed to fulfilling and even surpassing our customers' expectations, while continuing to innovate and adapt to market changes," he said.
The English, Chinese, Japanese, Arabic, and French versions are automatically generated by the AI. So there may still be inaccuracies in translating, please always see Indonesian as our main language. (system supported by DigitalSiber.id)
