JAKARTA - The celebration of Eid al-Fitr 2023 was coloured with various stories and long-awaited reunions with family. This year's annual exodus or "mudik" is also the largest in history, with data showing that more than 123 million people have travelled for the Eid al-Fitr holiday. Like every Eid al-Fitr, the one in 2023 is even more festive for those who receive the Eid bonus or "Tunjangan Hari Raya (THR)" from their workplace.

William, Bibit.id PR & Corporate Communication Lead, an investment application for mutual funds, stocks, retail government securities (SBN Ritel), and Fixed Rate Government Bonds (FR), notes that younger generationin Indonesia is increasingly becoming investment-savvy. The Eid bonus (THR) was usually spent on consumptive needs, but now the orientation has changed. "We are grateful that the joint movement in financial education and literacy initiatives that we have been doing with regulators in the financial services sector have come to its fruition. Indonesians now understand the importance of investing to build a better financial future," William said.

William added that during the Eid al-Fitr 2023 moment, the number of investors investing at Bibit increased significantly. This happened due to several factors. First, Bibit is an investment application that is licensed and supervised by the Financial Services Authority (OJK). Thus, the public can invest with a peace of mind without worrying about getting lured by fraudulent investments that may bring them harm.

Second, Bibit continues to innovate and now presentsBibit Plus. Through Bibit Plus, users can comfortably invest in various asset classes such as mutual funds, retail government securities (SBN Ritel), stocks, and Fixed Rate Government Bonds (FR) in one app. Users can also use the Customer Fund Account (RDN) as a payment method. The new investment experience atBibit will gradually be enjoyed by all users. Through BibitPlus, the public can invest according to their preferences and risk profiles.

Third, aside from conventional investment products, there are various options for Sharia mutual fund products at Bibit. To start investing, users can start small with Rp100,000. There is also a Goal Setting feature that users can use to meet their investments goals. For example, those who intend to buy their dream house worth Rp600 million in the next five years, the Bibit Goal Setting feature can calculate how much money needs to be invested each month.

Furthermore, in terms of ease of use, users can utilize the Regular Saving (Nabung Rutin) feature using GoPayor Bank Jago. In addition, investments at Bibit can also be done with the support of other banks and fintechservices so that people feel more comfortable. "We are committed to continue innovating in order to ensure that every user can invest at Bibit in a safe, easy, and seamless manner," William concluded.


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