JAKARTA - PT Bank Mandiri (Persero) Tbk presents the most complete financial service solution for customers as a form of commitment to become the main financial partner. The development of a payment system that is in sync with the acceleration of digital banking has prompted Bank Mandiri to perfect the Livin' by Mandiri Super App by launching the Livin' Sukha feature.
Through the concept of 'one stop solution for all your lifestyle', Livin' Sukha allows customers to fulfill their transaction needs in one application. Now, Livin' by Mandiri customers can enjoy transaction convenience. For example, purchasing airplane tickets, train tickets, entertainment, purchasing game vouchers, applying for credit and others without switching applications.
Bank Mandiri President Director Darmawan Junaidi explained that this feature complements Livin' by Mandiri, which not only provides complete banking services, but also digitally addresses various lifestyle needs of customers.
"Since the beginning, customer convenience in transactions has been a top priority for Bank Mandiri. Now, Livin' by Mandiri digital acceleration has succeeded in compiling all financial transaction solutions to lifestyle in one application that is easy, comfortable and safe," he said in an official statement, quoted on Saturday, July 23.
Currently, the Livin' Sukha feature has also collaborated with more than 10 partners with a variety of products and services that customers can practically access and enjoy.
Furthermore, Darmawan said that in the future his party will continue to encourage collaboration with various selected partners, as a form of Bank Mandiri's business expansion into the digital ecosystem.
"Livin' Sukha has made 'one application everything easy', where customers can make transactions with various selected partners using Livin' by Mandiri without the need to switch to another application," he explained.
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With the presence of the Livin' Sukha feature, Bank Mandiri is optimistic that the growth of digital transactions, especially through Livin' by Mandiri, can increase. This is also part of the company's strategy by increasing the role of digitalization in driving business growth.
Since its launch in October 2021, said Darmawan, Livin' by Mandiri has become Bank Mandiri's main product for the retail segment that offers various advantages.
Until mid-2022, the number of Livin' by Mandiri transactions was able to reach more than 850 million transactions by mid-2022 with a value of more than IDR 1.050 trillion. This number managed to grow almost double when compared to the same period last year.
The movement of digitization carried out by Bank Mandiri also resulted in positive performance in increasing Livin' by Mandiri users. Currently, the company's flagship Super App has recorded 15 million downloads since its launch in the fourth quarter of 2021. A very significant achievement for an application that is not even a year old.
"We hope that the adaptation of our business towards digitizing transactions for lifestyle needs can further expand the Livin' by Mandiri market and realize services that are more than just banking or beyond banking," he said.
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