JAKARTA - Dewa Kipas lost 0-3 in a chess match against Grand Master Irene Sukandar. The second match was broadcasted live on Deddy Corbuzier's YouTube channel. Many people ask about how much Deddy Corbuzier's YouTube profit or income from the match between Irene and Dewa Kipas?
Ernest Prakasa highlighted how clever Deddy Corbuzier saw the benefit of the crowd between Dewa Kipas and Grand Master Irene.
The winner of today's chess competition is: @corbuzier! Congratulations! Like a chess horse, your maneuvers are indeed L. Clever! 😂
- Ernest Prakasa (@ernestprakasa) March 22, 2021
Other netizens predict, wondering if Irene earns IDR 200 million and Dewa Kipas earns IDR 100 million, how much will Deddy's YouTube profit from that match?
Yes it is true. After the match, Irene and Dewa Kipas or Dadang Subur received the money prize. The money was prepared by Deddy, a joint venture with entrepreneur and YouTuber from Medan, Indra Kesuma.
How much is Deddy Corbuzier's YouTube profit or income?
Referring to data from the Social Blade website, Deddy Corbuzier's channel experienced a positive trend from March 10 to March 22 yesterday, when Irene and Dewa Kipas' match was broadcasted. On the day of the match, Deddy's YouTube channel recorded an additional 100.000 subscribers.
On that day, Deddy's YouTube channel also recorded an increase in the number of views reaching 9.499.261, with a total profit predicted to touch USD 2.400 to USD 38 thousand or approximately IDR 34.567.800 to IDR 547.323.500.
The numbers above are only algorithmic estimates, of course. The calculation of the profit from YouTube videos is actually determined by many interrelated variables. And in the context of the live broadcast of Irene and Dewa Kipas' chess matches, Deddy installed many other profit slots, namely sponsorship. The income from there can be much greater.
A well-known YouTuber, James Beattie, once said that YouTube advertising and the monetization system through the YouTube algorithm are not the main income of a channel. He said, the hole only contributed three percent. The biggest ones are endorsements, affiliate marketing, and brand deals. See the running text and banners behind the match between Irene and Dewa Kipas on Deddy's YouTube?
So, it is difficult to calculate the definite profit of a video match between Irene and Dewa Kipas on Deddy's YouTube channel. What is clear, Deddy's account is indeed large. An incredible amount of money went round there.
In general, there are two indicators that can be used to see how much a YouTube channel is earning: CPM (Cost Per Mile) and CPC (Cost Per Click). The two indicators only work with two conditions.
The first requirement is the growth in the number of subscribers to at least one thousand within one year. Second, all viewers must watch the channel's video content for at least four thousand hours in the same period.
CPM is the money a YouTube channel gets for every thousand ad views across videos. The CPM value in Indonesia is IDR 7.000 per thousand ad impressions. Meanwhile, CPC is the nominal that a channel gets from each ad click that appears in video content. The CPC nominal itself ranges from IDR 5.000 to IDR 12.000.
Still, according to Social Blade, Deddy Corbuzier's channel has 13.9 million subscribers, with total views reaching 2.272.245.188. This figure is obtained from 810 videos uploaded since the channel was created on December 8, 2009. With this achievement, Deddy Corbuzier's YouTube channel is classified as a Grade A channel.
Social Blade noted that Deddy Corbuzier's YouTube channel's estimated monthly income is in the range of USD 23.200 to USD 371.200 or approximately IDR 334.155.400 to IDR 5.346.486.400. Meanwhile, Deddy's channel's annual revenue ranges from USD 278.400 to USD 4.5 million approximately IDR 4.009.864.800 to IDR 64.814.625.000. All figures are converted at the exchange rate of IDR 14.403.25 per 1 US dollar prevailing today.
*Read other information about SOCIAL MEDIA or read other interesting articles by Yudhistira Mahabharata.
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