Ketum Aspakrindo-ABI Express The Important Role Of Influencers In Crypto Investment

JAKARTA - The Commodity Futures Trading Supervisory Agency (CoFTRA) has just revealed that the number of crypto investors in Indonesia has reached 20.16 million investors as of last April.

Robby as Chief Compliance Officer (CCO) of Reku and General Chair of Aspakrindo-ABI said the demographic age of crypto investors is mostly the younger generation, with 65 percent of users aged 18-35 years.

According to Robby, in addition to the ease of investment offered, the large interest of young people in crypto assets is also driven by the role of influencers or Key Opinion Leaders (KOL).

In recent years, we have been in influencers of the era, where influencers have become one of the sources of public information, including the younger generation. The same is true in investing, influencers who first invested in crypto also educate about crypto assets, how they work, and tips on investing," Robby explained on Wednesday, June 12.

However, Robby added, not only as attracting public interest, influencers are also referred to as spearheads of digital literacy and education to invite people to invest in platforms that are already registered with CoFTRA.

"Because of its role in educating the public, influencers are also expected to encourage people to invest in crypto on safe platforms," he added.

Seeing this impact, Robby is optimistic that the crypto industry in Indonesia will continue to grow, especially with the synergy of various stakeholders according to their respective portions.

"In terms of regulators, the government has tried to continue to prioritize investor security. Likewise with influencers and communities in educating the public to invest safely and comfortably," concluded Robby.