Danamon Invites Customers To Navigate Live Optimally And Achieve Financial Welfare At IIMS 2024

JAKARTA - PT Bank Danamon Indonesia Tbk (Danamon) together with Fimela, Otoasia.com, and KIS FM, present education about the achievement of optimal life through hobbies and financial welfare. This initiative is part of the talk show Studio Financial series held on the 2nd floor of the MUFG, Danamon, and Adira Finance booths during the 2024 Indonesia International Motor Show (IIMS).

The third Talk show of this series, held on February 20, 2024 with the theme "Not Only about Ngaspal that needs to be Optimal", presents prominent speakers including Chef Norman Ismail, influencers in the culinary and automotive fields; Bryan Octavianus, Proposition Head of PT Bank Danamon Indonesia Tbk; and Edwin Kartawinata, Head of Digital Business of PT Adira Dynamics Multi Finance, Tbk. This talkshow, which is moderated by Mega Latu, explores how hobbies can be converted into sources of income and how to manage finances to ensure optimal balance between needs and hobbies.

"In response to customer needs, Danamon together with Adira Finance and supported by MUFG at IIMS 2024 reaffirmed our commitment to grow as a financial group for the choice of customers and the Indonesian people. We in the Consumer Banking Danamon segment also always innovate to provide relevant products and in accordance with the development of our customer needs," said Ivan Jaya, Consumer Funding & Wealth Business Head of PT Bank Danamon Indonesia Tbk.

The speakers shared their personal journey and insight into how to have a hobby not only brings joy but can also contribute to financial stability and growth. Chef Norman, known for his culinary expertise and love for automotive, shared his experiences in balancing his hobbies with financial planning, showing that it is possible to live an optimal life while pursuing various interests.

"There are so many advantages that can be obtained when we have a hobby in the automotive sector, ranging from many friends and acquaintances, many links, even after exploring this hobby, it can be an investment for me," said Chef Norman.

In facing financial challenges, especially in the automotive sector, Danamon offers exclusive profits at IIMS 2024 from low interest promos, new or used vehicle financing with KPM Prima, the opportunity to win cars in grand prizes, to the Optimal Danamon service that provides banking experiences that help customers realize their financial goals.

In addition, on February 23, 2024, Danamon and Adira Finance were supported by the fourth MUFG to hold a talk show with the theme "Moms Driver: Are You Yes Careless?" which presents Yanthi Rachmaningtyas as the content creator of parenting & automotive, Tommy Halim as the Consumer Business Collaboration Head of PT Bank Danamon Indonesia Tbk, and Aldo Turangan from KIS FM. This talkshow discusses the stigma that women often face, especially mothers who are often considered fierce drivers on the road.

This was refuted by Tyas, according to him, women are considered fierce on the road because actually they are in a condition that must be agile and fast, because there are so many agendas that must be carried out in a day.

This is a fact, from morning to night, there is a lot to do to maintain family activities. These mothers must be able to multitasking, everything must be versatile in managing families to managing finances. Like the terms on social media, mothers are often considered as the Minister of Finance according to the family version. Because she is good at managing finances, mothers must know that the best choice for spending on goods that are of good quality is still good quality but can be obtained at low prices," said Yanthi Rachmaningtyas or who is usually called Tyas.

Understanding these needs, therefore at IIMS 2024, Danamon presents integrated financial products and services for financial planning end-to-end through the Optimal Danamon, which is designed as a one-stop financial solution provider. Optimal Danamon is here to meet customers' needs in preparing every important stage of their lives, ranging from financial advisory services to financial planning needs such as mortgages, Cash Credit, Education Investment, and KPM Prima.

Together with Adira Finance, Danamon prepared program attacks such as Prima's KPM (Car Ownership Credit) interest, starting from 1.99 percent per year, free of supervision costs, 50 percent administrative costs, and free tire insurance for up to 12 months from Indonesian Insurance Zurich.

Customers who join as Danmon customers are optimal, will get an additional promo in the form of an installment cashback bonus of IDR 500 thousand for the first 5 months. In addition, customers will also get an Optimal Danamon Debit Card, where by purchasing gasoline at gas stations, customers can get cashback of up to IDR 250 thousand per month. It doesn't stop there, Customers also have the opportunity to get Umrah and a greater chance to win a grand prize 1-unit BYD Atto 3 car.

With these various supports, Danamon hopes to be present at every stage of customer life, help them take control of their financial needs and goals, and achieve a balance between work, family, and hobbies.