TikTok Tests Search Engine Linked To Google

JAKARTA - The search engine is TikTokakan and will soon be linked to Google search results. This feature was discovered by a researcher in the Raidu Oncescu application, quoted from The Verge.

In its findings, it can be seen that the results of the TikTok search show a link for requests to search for the same keywords on Google. TikTok even gave a warning that read TikTok did not support or be responsible for Google's search results.

The Verge tried to contact TikTok and Google to provide confirmation. As a result, Google declined to comment and TikTok did not respond. However, TikTok responded to Insider that they were conducting trials with third-party integration.

One of these third parties is Google. This feature is being globally tested in several different markets. To Insider, a TikTok spokesperson stressed that integration with Google is not part of the ad.

Even though it's just a trial, including Google in the search engine can be a good step. The reason is, the majority of young people, especially Generation Z (Gen Z), are more interested in using TikTok and Instagram to find information than Google.

This is evident from the results of a survey conducted byHer Campus Media that 74 percent of respondents used TikTokearch, while the other 51 percent preferred TikTok over Google in seeking information.

This data certainly shows how influential the search engine is for TikTok. If later the Google search feature is still linked to the TikTok search engine, then Google can make a profit.