Adobe Adds Artificial Intelligence Technology To Image Making In Photoshop

JAKARTA - Adobe Inc. on Tuesday, May 23 announced that it is adding artificial intelligence (AI) technology to produce images in Photoshop, their flagship software to edit images.

The San Jose, California-based company says that this is the beginning of a great effort to add the AI technology to their suite of programs aimed at creative professionals.

While programs like OpenAI's Dall-E have attracted public interest by turning text into images, they have not been widely used by big companies due to legal questions about the data used to develop the system.

Adobe seeks to address those concerns with a core technology system they call Firefly, which is specifically created using image data that is legal and can be used in commercial environments.

Adobe has been testing the system for about six weeks on an independent website, and on Tuesday they announced that it will add features based on the technology to Photoshop, perhaps the most well known product of the company.

One of the new features to be added is called "Generative Fill" which will allow users to expand truncated original images too close to computer-generated content, or add features based on text descriptions.

For example, this feature can take pictures of a flower bar and turn it into a flower field with mountains behind it.

Ely Greenfield, head of technology for digital media at Adobe, said that the purpose of this tool is not to replace graphic artists, but to make them faster in creating new images of various ideas. In the past, they had to spend hours searching for photo archives and unifies existing image pieces with hands.

"This really speeds up the production work," Greenfield said.