Amazon's Virtual Try-On For Shoes Allows Virtual Try-On For Shoes

JAKARTA - Amazon continues to improve tools that help its customers have a better and more convenient shopping experience.

On Thursday, June 9, Amazon introduced the Virtual Try-On for Shoes, which gives you a way to visualize how a pair of shoes would look from every angle of your foot.

Virtual Try-On for Shoes will help you decide which shoes are right for you. However, for now, Virtual Try-On for Shoes is only available to Amazon customers in the US and Canada and can be accessed via the Amazon app on iOS.

You will find thousands of sneaker models today. Among them are well-known brands from shoe companies such as New Balance, Adidas, Reebok, Puma, Superga, Lacoste, Asics, and Saucony.

"Amazon Fashion's goal is to create innovative experiences that make online fashion shopping easier and more enjoyable for customers," said Muge Erdirik Dogan, president of Amazon Fashion.

Its use is quite easy, after you select a shoe model, you can press the “Virtual Try-On” button below the product image. Then, point your phone's camera at your feet to see how the shoes look.

Not only that, you can then move your feet to see the shoes from every angle. You can also change the shoe color and take a photo of the virtual shoe.

"We are excited to introduce Virtual Try-On for Shoes, so customers can try thousands of styles from brands they know and love comfortably, wherever they are," continued Dogan.

Dogan hopes they can listen to and learn from customer feedback as they continue to improve the experience and expand to more brands and styles.