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JAKARTA - When a brand or company becomes famous, someone often uses the brand to promote goods and services with poor quality than the original.

Worst of all, they can also target clients, partners, or even your employees. Unfortunately, the information security department often doesn't suspect any dangerous situation, until their actions start causing multiple emails to customer support, or scandals on social networks.

For this reason, Kaspersky describes the three types of internet dwarfs that we most commonly encounter.

Fake apps in stores

Currently, almost every serious business has its own app to make it easier for customers to access online services. Therefore, it's no surprise that when you search for an app in an online store, you get more than one result.

Of course, most users will download the most popular options, but most likely some will be tricked and instead of installing fake apps especially if they receive a link directly to that option.

Fake social media accounts

Social media accounts claiming to be related to well-known companies are often used to spread false information, to promote some semi-legally (online kasino) activities or fraudulent activities (all types of gifts, tickets, or bitcoins) that are suspected of being affiliated with your brand.

However, fake accounts can also spread malicious links or phishing, it can even serve as a platform for more sophisticated social engineering attacks.

Phishing site

If your website has a membership system for clients, partners, or employees, then there's no need to be surprised if one day attackers will try to emulate your site to pick up login and passwords, at least to resell this information to other cybercriminals.


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