Incar Gelar SuperApp Nomor 1 Di Bidang Finansial Dan Lifestyle, Bank Mandiri Galakan Program Ini Di Livin' Fest

Photo: Doc. Bank Mandiri

Bank Mandiri continues to implement digital services in meeting customers' financial and non-financial transaction needs. As a series of welcoming the 25th Anniversary, Bank Mandiri is increasingly actively encouraging the activation of Livin' by Mandiri as the company's mainstay super app through an event titled Livin' Fest.

In this series of activities held on September 14-17, 2023 at Grand Indonesia, Bank Mandiri also held the #SuperAPP SuperLengkAPP program which introduced a variety of Livin' by Mandiri features directly to the public. Bank Mandiri Director of Information Technology Timothy Utama explained, Livin' by Mandiri has three advantages, namely completeness of banking and financial products and features, supporting all financial needs to lifestyle, and still easy to use in one application. As a consistent effort in realizing no. 1 financial and lifestyle superapp, Livin' by Mandiri through Campaign #SuperAPP SuperLengkAP which has three comprehensive, Lifestyle, and Seamless advantages,' said Tim, Timothy's nickname in Jakarta, Thursday 14 September.

Through Livin' by Mandiri, continued Tim, customers can enjoy banking services directly from the application with various features in it. Starting from Opening savings in Livin' can be done anytime and anywhere in just a matter of minutes.

Not only that, customers can also immediately enjoy easy transfers of up to Rp300 million and various other features ranging from paying to thousands of billers, e-wallet top ups, investments, to foreign exchange transfers without the need to change applications.

As a superapp, Livin supports customers' lifestyle needs with a variety of innovative features. Such as the payment feature using Livin' QRIS without logging in to millions of merchants, and freely choosing funding source preferences such as savings or credit cards.

"Buy plane tickets, train tickets to direct concert tickets at Livin' Sukha. You can also shop online and use a virtual debit card and credit. With the #superlengkaPP feature, customers don't have to worry because Livin' Superapp remains simple and easy to use. Customers can make transactions without logging in with security that is maintained," explained Tim.

In enlivening the #SuperAPPSuperLengkaPP Livin' Fest event organized by Bank Mandiri, visitors can enjoy various activities ranging from music performance, art installation, product activation, and shopping programs. Livin' Fest is also enlivened by various guest stars such as Ayu Dewi, Christian Sugiono, Vidi Aldiano, to Deva Mahenra. Bank Mandiri also conducts financial literacy through Livin' Talk which discusses topics ranging from investment, lifestyle, and transaction security.

Not only that, Bank Mandiri and Grand Indonesia offer various benefits and promos to Bank Mandiri customers and potential customers such as Cashback up to IDR 50,000 transactions using QRIS, Discounts of up to IDR 100,000 by exchanging Livin'poin and Bonus Vouchers of up to IDR 200 thousand on a salary date with Independent Debit Cards and Credit Cards.

Then, customers also have the opportunity to enjoy discounts of up to 50 percent at various merchants, and Bonuses of one Vespa unit for the most active transactions at Grand Indonesia until the end of 2023. Bank Mandiri also provides cashbacks of up to IDR 750 thousand for customers who submit credit cards and Cashback of IDR 25 thousand for the opening of new accounts. Bank Mandiri Network and Retail Banking Director Aquarius Rudianto added that through a series of initiatives that will last until the end of the year, Bank Mandiri is optimistic that Livin' by Mandiri users can reach 25 million by the end of 2023.

"Through this Livin' Fest, Bank Mandiri hopes that customers will be more comfortable accessing banking services via Livin'. As a financial and lifestyle superapp, Livin' continues to be committed to providing the best experience for customers with more complete features and benefits, which support customers' lifestyle needs and are easy to use," said Aquarius.

For information, until August 2023, Livin' by Mandiri has been downloaded almost 30 million times. The digital platform has also managed more than 1.5 billion transactions. Increased 48 percent year-on-year (YoY). Likewise, the total value of Livin' by Mandiri transactions reached IDR 1,800 trillion. Soaring 38 percent YoY, in line with the need for customer financial solutions.