Gandeng Food Station, Solok Regency Government Titled The Delivery Of The Bareh Solok Perdana To Jakarta

Photo: Doc. Food Station Tjipinang

JAKARTA - PT Food Station Tjipinang Jaya as the DKI Jakarta Food BUMD collaborated with the Solok Regency Government (Pemkab) to hold Solok's first shipment from Solok to Jakarta at the Solok Regent's Office, Thursday, September 15, 2022.

Present at the event were the Regent of Solok Epyradi Asda and his staff, Director of Operations & Business of PT Food Station Tjipinang Jaya Andre Maulana, Head of the Commercial Division Endang Sundhara & Head of the Komersil Section of Laras Ramadhiany.

Director of Operations & Business of PT Food Station Tjipinang Jaya Andre Maulana said his plan through this inaugural delivery, the Food Station will penetrate the market by marketing Solok's bereh in the Greater Jakarta area.

"Don't forget that in the Greater Jakarta area, there are 1.2 million people of Minangkabau descent. This does not include Jakarta residents who are fans of Padang rice," said Andre, in his statement, Saturday, September 17. According to him, the Solok Regency Government is very enthusiastic about this initial delivery, so that in the future other collaborations will be carried out. The other collaboration is that it will carry out cultivation and direct cooperation with farmers to increase productivity so that it is not just a trading partnership.

Not only that, the post-harvest sector of the Solok Regency Government also plans to build an RMU (Rice Mille Unit) machine to improve postharvest quality.

Regent Epyardi in his remarks at the time of delivery said he was grateful today to be a historic day, which is the first step towards realizing a common goal, namely advancing Solok Regency to become the best.

He said that currently only 10 tons of rice can be sent with the variety of daro children. With the hope that if the marketing is successful, it can certainly have a positive impact. So, it can be known by outsiders. "Solok Regency is an agricultural area and tourism. Currently, we are trying to create breakthroughs, so that it can improve the community's economy through the agricultural sector, MSMEs and tourism," he explained. geographical indications are a sign that shows the origin of an item and/or product because of geographical environmental factors including natural factors, human factors or a combination of these two factors provide a reputation, quality, and certain characteristics in the goods and/or products produced.