JAKARTA - The iPhone 17 model is likely to be sold at a higher price than the iPhone 16 in the United States. This is explained by analyst Jeff Pu from investment firm GF Securities.
In a research note this week, Pu said that the potential increase in the price of the iPhone 17 was due to import rates imposed by the US government on products from countries where the iPhone was assembled, including China and India.
According to The Wall Street Journal, Apple is currently subject to a tariff of 20% for iPhones imported from China, while imported iPhones from India are not subject to any tariffs. However, Trump's government's tariff policies often change.
In a earnings call last week, Apple CEO Tim Cook stated that the majority of iPhones sold in the US are currently imported from India.
Wall Street analysts estimate that the iPhone 17 model could go up at a price of 50 to 100 US dollars compared to the iPhone 16 model. However, this figure may still be speculation.
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Even if prices go up, Apple could work around it in an interesting way For example, increasing the minimum storage capacity on the iPhone 17 Pro model from 128GB to 256GB. This will equate the position with the Pro Max model, which has already started its basic capacity in 256GB over the past few years.
In the US, Apple has maintained an initial price of 999 US dollars for the Pro model since the launch of the iPhone X in 2017, although there are always rumors of price increases every year. Therefore, Apple still won public trust in the price at least until it was proven otherwise. But on the other hand, nothing lasts forever.
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