JAKARTA - Samsung is reportedly preparing a strategic move to face competition from Apple which will soon enter the folding phone market.
Based on the latest report from South Korean media, ETNews, the Seoul-based technology giant plans to introduce a new variant of a folding phone with a wider and shorter design. This pencil is similar to the concept rumored to be carried by Apple's first foldable iPhone.
This new device is planned to be launched simultaneously with the Galaxy Z Fold 8, thus providing additional options for consumers in addition to the existing standard model.
Samsung's decision to present a wider design is an anticipatory step so that consumers do not consider Apple's design as a new revolutionary breakthrough.
Unlike the majority of current clamshell-style folding phones, which tend to be square when unfolded, Apple's design is reportedly shorter but wider, which is ideal for video content consumption as it approaches the landscape ratio.
By launching a similar device before Apple officially released its product, Samsung is trying to secure its position as a pioneer and market leader in this segment.
In terms of specifications, Samsung's latest foldable phone is expected to have a 7.6-inch main screen with an aspect ratio of 4:3 when opened, as well as an outer screen or cover display measuring 5.4 inches.
For comparison, Apple's rumored foldable iPhone will feature a 7.58-inch main screen and a 5.3-inch outer screen, which means these two devices will compete head-to-head in terms of physical proportions.
In addition, this Samsung device is also rumored to still support 25W wired charging and will most likely be equipped with Qi2.2 wireless charging support that has an internal magnetic system.
This trend of shorter and wider folding phone designs actually reminds us of a concept that OPPO once carried out through the Find N and Find N2 series a few years ago, before they finally switched to following Samsung's higher design formula.
Many observers believe that the wider form factor when folded and landscape-oriented when open actually provides a more natural user experience than an overly elongated design.
With the increasingly fierce competition between Samsung and Apple in the coming year, the folding phone market is predicted to experience a significant change in design direction for users around the world.
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