JAKARTA - Netflix is trying to make a big maneuver that could change the global streaming industry map. The company has reportedly submitted a proposal to buy Warner Bros Discovery's studio unit and streaming service, including HBO Max. They argued they wanted to lower subscription fees via bundle packages. This move also serves as a subtle message to regulators that acquisition does not mean the price is getting more expensive.

This information was revealed by a source familiar with the process, Reuters reported. Netflix argued that the merger of their services with HBO Max could create more affordable bundles for consumers, a narrative that appears to be prepared to ease antitrust concerns. So far, Netflix and HBO Max have never been offered as a package.

Warner Bros Discovery itself is indeed looking for a buyer. The big media company has in recent months reportedly been open to selling part or all of its assets. It includes film and TV studios, cable networks such as HBO and CNN, to streaming service HBO Max.

Netflix offers have been sent since October 2025. But they are not the only ones who want this deal. Paramount-Skydance and Comcast also made bids. The last two names faced regulatory barriers that were no less big, as their acquisition would unite the old giants who already controlled many media lines.

If Warner Bros Discovery accepts Paramount-Skydance's offer, the combination will create a streaming service that is almost equivalent to a "god level". Imagine Paramount+, HBO Max, and Discovery+ being in a single ecosystem of power theoretically able to challenge the two giants who currently lead: Disney+ and Netflix.

In the end, the streaming industry map is heading towards consolidation. Too many services make the viewing experience even more messy, especially for sports. To watch the NBA alone, viewers need Amazon Prime Video, Peacock, and streaming TV services for ABC and ESPN channels. That's not even a game that's not broadcast nationally.

Netflix's attempt to buy HBO Max is not just an acquisition, but an attempt to quell industrial chaos that is growing too fast. The question remains one: will regulators see this as a consumer save, or another step towards over-dominated dominance?


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