JAKARTA - Avoiding and controlling children's activities on social media is obligatory for parents. For this reason, in order to protect children's viewing from inappropriate content, the short video platform TikTok launched the Family Pairing feature.

By using this feature, families can get closer and control their children and teens when using the TikTok application. The presence of the Family Pairing feature has been supported by the Ministry of Women's Empowerment and Child Protection and also UNICEF Indonesia.

"Social Distancing keeps families together. They express creativity and share moments on TikTok. At the same time, they often learn how to navigate the digital landscape together and focus on ensuring a safe experience," said the Head of Public Policy of TikTok Indonesia. , Malaysia, and Philippines, Dony Eryastha in their official statement.

For information, based on a UNICEF report in 2018 entitled "Use of Social Media by Children and Adolescents in East Asia", 98.3 percent of adolescents aged 16 to 24 years in Indonesia already have smartphones. Of that number, 90.7 percent have used social media.

In Indonesia, many TikTok users started their creative journey at the age of 14. For this reason, it is important for teenagers and their families to understand digital literacy. However, this Family Pairing feature allows parents to connect with their child's TikTok account.

The settings in the Family Pairing feature include:

1. Screen Time Management

Regulates how long teenagers can spend on TikTok each day.

2. Limited Mode

Limit the display of content that may not be appropriate for all audiences. Even without enabling the Family Pairing feature, parents can help their teenagers set up Screen Time Management and Restricted Mode by visiting the 'Digital Wellbeing' menu.

3. Direct Message

Limit who can send messages to the linked accounts, or turn off Direct Messaging entirely.

With security first, TikTok has a lot of policies and controls for messaging features. For example, only approved followers can exchange messages, and control the images or videos sent in the message feature.

"Not only that, starting April 30, we will increase the protection for younger community members, and automatically deactivate the Direct Message feature for user accounts under 16 years of age," added Dony.

In addition, in support of government regulations to stay at home, TikTok together with the film streaming platform Klik Film also provides a free subscription for the next three months.

Later, Klik Film will give prizes for 3000 TikTok Tickets winners. By only exchanging 2500 points, winners can enjoy thousands of films in Klik Film for free for three months. This event starts on April 16 to May 3, 2020.

"We hope that through the TikTok Tickets program, this collaboration can continue to provide the best entertainment to all people who are at home," said the Senior Marketing Manager of TikTok Indonesia, Jessica Gautama.


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