JAKARTA Crypto investment trends are getting stronger, especially among institutional investors. In response to this, Binance launched Binance Wealth, a platform that facilitates the management of crypto assets for top investors aka high-net-worth individuals (HNWIs). Binance released this feature on October 29, 2024 yesterday.

With the Binance Wealth, it is hoped that more and more high-profile investors will be interested in entering crypto assets into their investment portfolios. This service is also proof that cryptocurrencies are increasingly recognized as high-end assets worth considering.

Binance Wealth provides convenience for wealth managers in the client onboarding process with a faster know-your-customer (KYC) document submission system. Each registered client will receive a special sub-account on the Binance platform, making it easier to access trading and staking of various cryptocurrencies in a more professional investment structure.

In this service, every digital asset owned by the client is placed on a separate wallet that is transparent and accessible through the Proof of Reserves page, to ensure security and trust.

Binance Wealth provides an important device for wealth managers to manage their client's crypto exposure, but this service is not a financial advice platform, said Catherine Chen, Head of Binance VIP & Institutional.

On the other hand, this service is not yet available in several countries, including the United States. The main focus of Binance Wealth today is Asia and Latin America, an area with a high level of crypto adoption and a growing population of HNWIs.


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