Populix Research: 47 Percent Respondents Believe Digital Investments Are More Beneficial

Digital investment illustration (photo: Pixabay)

JAKARTA - In the midst of the current digital era, research company Populix conducted a study to review further how digital acceleration has contributed to the growth of investment trends in Indonesia.

In a study entitled Unlocking Insights into Digital Investment Trends, Populix found that 47 percent of respondents believe digital investment can be more profitable than conventional investments, such as savings and deposits.

The report also reveals where the majority (55 percent) of respondents have a basic understanding of digital investment, especially in mutual fund and stock instruments.

However, there are differences in understanding between respondents regarding the difference between digital and conventional investments, such as savings or deposits. Meanwhile, 42 percent of respondents claimed to have a clear understanding of the difference.

On the other hand, 44 percent of respondents admitted that they still had limited knowledge, and another 14 percent of respondents said they did not know the difference at all.

Just like conventional investments, digital investment also has risks. However, 89 percent of respondents stated that they understand the risks of digital investment, even with different levels of knowledge.

"Increasing digital investment trends requires support not only from trusted investment platforms, but also from financial literacy, particularly related to investment activities," said Timothy Astandu, Co-Founder and CEO of Populix.

Because according to Timothy, with a more comprehensive understanding, more and more people will feel confident about exploring digital investment.