Twitch Inaugurates DJ Program That Supports Sharing Results With Musicians

Twitch presents a special program for DJ (photo: dock. Twitch)

JAKARTA Twitch launched a new program that will benefit DJs, singers, and record labels. Through this new program, streamers who act as DJs can use copyrighted music. The program was unveiled after Twitch collaborated with several major music labels such as Universal Music Group, Warner Music Group, Sony Music, and hundreds of independent labels. An agreement was made to support DJs on Twitch. "We are proud to be the first major service to provide a safe and long-term home for DJs to live stream, and we are excited to now be able to promote and support content creators," Twitch said. The company says that this program was created because the number of DJs streaming on its platform continues to increase. Currently, there are tens of thousands of streamers who take advantage of music and performances they require permission from record labels. Twitch wants to help content creators in achieving their potential and share income results with musicians whose music is used. Therefore, Twitch is trying to formalize the DJ program. "With the new DJ program, DJs will be able to continue to grow and engage with the communities they build on Twitch in a framework that makes it easier to compensate musicians," explains Twitch.

Through a collaboration with various record labels, Twitch will set aside a little streamer revenue. The costs will vary, but Twitch will divide the costs into 50 to 50 for most streamers. "At first Twitch will cover more costs. Twitch bears costs for DJs who haven't monetized yet. Streamers that don't monetize will not be financially affected," Twitch said.