Sinar Mas Land And Plasticpay Inaugurate Vending Machine For Plastic Bottle DEALERs To Electronic Money

Inauguration of Reverse Vending Machine (RVM) (photo: Sinar Mas Land)

JAKARTA - Sinar Mas Land through Living Lab Ventures (LLV) collaborates with Plasticpay, a startup engaged in plastic waste recycling in inaugurating the Reverse Vending Machine (RVM).

Thus, people who collect plastic bottle waste through the vending machine Plasticpay will get points that can be converted into electronic money, such as GoPay, OVO, Dana, LinkAja, InaCash to points of rewards in the OneSmile application.

This is also in line with the company's business development, Sinar Mas Land continues to carry out various activations to achieve a better and more sustainable life.

The Breeze will be the first location for the placement of a Plasticpay engine in BSD City, which will start operating on Thursday, April 18.

Plasticpay is a digital platform-based social movement that invites people to be wiser in waste management.

The collected plastic waste will be recycled and produce Recycled Polyester Staple Fiber (Re-PSF) grains, threads and fabrics that meet all high quality standards for use as pillow raw materials, dolls, beds, carpets, furniture, and automotive interiors.

"The placement of RVM in The Breeze, BSD City complements various efforts by Sinar Mas Land to support sustainable development through a number of green initiatives," said Sinar Mas Land's Managing Director President Office, Dony Martadisata.

The Partner of Living Lab Ventures, Bayu Seto also hopes that this initiative can receive a positive response from the community, in applying environmental, social and corporate governance principles (ESG).

"I really believe this collaboration will have a lot of inclusive social, economic and environmental impacts, supporting the Circular Economic program in Indonesia," concluded Plasticpay CEO Suhendra Setiadi.

There are more than 800 units of Reverse Vending Machine and Dropboxes spread across a number of areas, including Jabodetabek, Bandung, Yogyakarta, Banyuwangi to Bali.