Get Images And NVIDIA Launch Genrative AI By IStock In CES 2024

AI-generative service by iStock (photo: Gett Images)

JAKARTA - During the 2024 Consumer Electronics Show (CES), NVIDIA revealed all of its latest innovations by utilizing the company's Generative AI technology.

One of the announcements is Getty Images and NVIDIA releasing Generative AI by iStock, a commercially affordable and secure text-to-image creation service trained in the company's creative library containing licensed and exclusive data.

AI Generatively empowers designers and marketers to create concept images, social media content, and more. Today, iStock by Getty Images released a geneAI service built on NVIDIA Picasso, an AI factory for visual design, "said Jeff Fisher, senior vice president of GeForce at NVIDIA.

Supported by NVIDIA Picasso, this Genrative AI by iStock is designed to protect a generation of known products, humans, places, or other copyrighted elements.

Thus, businesses can not only be sure about the content they generate, but every licensed visual produced by customers is equipped with iStock's standard legal coverage.

This means that the iStock service will allow anyone to create a 4K image of the text using an AI model trained in the extensive catalog of licensed and commercially secure creative content belonging to Getty Images.

Generative AI services are now available on istock.com, with advanced editing features released via API.

Along with the launch of this service, Getty Images also provides advanced inpainting and outpainting features through an application programming interface, which will soon be launched on iStock.com and Gettyimages.com.

Here, developers can easily integrate new APIs with creative apps to add people and objects to images, replace certain elements, and expand images in various aspect ratios.