A Coalition Of Xiaomi, Oppo, Huawei And Vivo To Create Competitive Stores In The Play Store

Smartphone illustration (thank you0 / Pixabay)

JAKARTA - Four smartphone manufacturers from China, namely Xiaomi, Huawei, Oppo and Vivo, plan to join a large coalition in creating a common application platform. Later this application will become a competitor for the Google Play Store.

This new platform allows developers from all over the world to distribute their applications in stores with this Chinese vendor. This ecosystem is hosted by the Global Developer Service Alliance (GDSA).

A coalition of Chinese vendors (GDSA)

This platform will make it easier for young developers to market applications such as games, music, films and others to expand in foreign markets. If there are no obstacles, the GDSA will be released in March and will target several countries including India, Indonesia, Malaysia, Russia, Spain, Thailand, the Philippines and Vietnam.

This new alliance is a clear step towards independence from Google and the Play Store in the international market. Where Chinese manufacturers do not have many alternatives for a stable app store ecosystem.

"This project is solely to facilitate the uploading of applications by developers to the respective Xiaomi, Oppo and Vivo application stores simultaneously. There is no interest in competing between this service and the Google Play Store," Xiaomi told Reuters, Friday, February 7. .

Although all Google products are prohibited from operating in China. At least, Google still earns around 8.8 billion US dollars (US) globally from its Play Store. Google is reluctant to respond to this big project from a coalition of smartphone manufacturers from China.

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Katie Williams, an analyst at Sensor Tower said, "Google also sells content such as movies, books and other applications on the Play Store and collects a commission of approximately 30 percent."

"By forming this alliance, each company will seek to capitalize on other advantages in different regions, with Xiaomi's strong user base in India, Vivo and Oppo in Southeast Asia, and Huawei in Europe. Second, this is starting to build more negotiating power. against Google, "said Nicole Peng, as XP of Mobility at Canalys.

Prior to this, Xiaomi, Vivo and Oppo also planned to collaborate in one large ecosystem. The plan is that they will present a data transfer feature, a kind of AirDrop that is on Apple devices.