Stranger Things Becomes The Main Factor Of Netflix Winning Ranks As The Most Popular Streaming Service

Most watched content rankings (Photo: Doc. Nielsen)

JAKARTA - Streaming services continue to gain momentum as a platform for watching people's favorite films and television series.

Moreover, since the emergence of exclusive content from the platform, such as Netflix which launched its own content in 2013.

Nielsen as the global leader in audience, data and analytic measurements, revealed that in America itself has 19.4 people streaming, this number is up 27 percent from around 15 million viewers in 2021.

According to the report, the upgrade was driven by the breadth of new and expanded services, coupled with content depth, especially original content streaming.

One of the factors that the soaring number of Netflix viewers was when the emergence of the Stranger Things TV series in 2022, which caused the minutes of watching for original content to dramatically surpass other content.

"In total, viewers watched 52 billion minutes of Stranger Things in 2022, the highest total since the COVID-19-driven lockdown prompted viewers to watch," Nielsen wrote.

In second place, there is the NCIS criminal drama from CBS Television Studios which managed to get 38.1 billion minutes from the audience.

However, Nielsen's report reveals that Netflix dominates charts, as a streaming service for films and TV series, with 10 of the top 15 total shows, and 13 of the 15 most popular original shows.