Ford Immediately Launch An Still Resturable Electric Truck To Restore US Markets

Ford will soon launch a Bronco-like truck. (photo: twitter @Ford)

JAKARTA - After scoring a huge hit with the production of F-150 Lightning, Ford is developing a new electric truck that is likely to go on sale in 2025. This was first reported by Automotive News.

The details of this car are rare, but the new EV trucks will sit next to the electric Ford Explorer, as well as Mustang Mach-E and F-150 Lightning of the automaker, as the Ford electric vehicle family began filling in at mid-decade.

Ford CEO, Jim Farley, first released a prototype of this new truck last April. He stated that the truck will be built on the upcoming Blue Oval City campus in Tennessee. The truck will be the name and design of a newer, not a redesigned F-150 Lightning, and will help support Ford as a leader in an electric truck, Farley said, as quoted by The Verge.

The idea that Ford will introduce a new nameplate rather than shock one of its existing products, such as the popular Maverick and Bronco brands, shows that the automaker is optimistic about its electrification plans. A company spokesperson declined to comment on "future product speculation."

The report reaffirms Ford's plans to launch an all-electric Explorer SUV production by the end of 2024. The EV explorer will be built at a company plant in Oakville, Ontario, after an earlier plan to produce it with the Mustang Mach-E in Cuautitlan, Mexico, was canceled.

According to Automotive News, facilities and factories in Oakville, where Ford Edge and Lincoln Nautilus gas-powered were built, are in the process of being converted into just EV factories.

The new Explore EV sales are expected to begin in 2025, although supply chain disruptions and battery material shortages have delayed Ford's planned EV in the past.

Farley has hinted at an all-electric version of the new Bronco SUV and Maverick's compact pickup, but Automotive News shows that for now, the public will only get a hybrid version of Bronco to compete with the Jeep Wrangler 4xe in 2024. The hybrid version of the Bronco Sport pickup and the Ranger is also in the works.

Ford has said it wants to be the "No. 2 clear electric vehicle maker in North America in the next few years and then challenges it to become No. 1" - despite the increasing competition from other legacy automakers could complicate that goal.

Ford recently lost to EV sales by Hyundai and Kia, which sold 21,467 electric vehicles between January and May this year. Ford, by comparison, sold 15,718 EVs over the same period.