JAKARTA - Fast food or fast food is one of the culinary businesses that is now increasingly in demand in Indonesia. Not only fast food brands from abroad, local businesses are now increasingly increasing their fast food brands.
In order not to lose to foreign brands, there are many strategies that must be applied. Fast service by utilizing the online cashier application from Majoo will avoid the accumulation of consumers in front of the cashier desk.
Cashier software also helps to avoid ordering errors from consumers. Curious how to make the turnover of the fast food business skyrocket? Take a peek at the tips.
Successful Tips for Building a Fast Food Culinary Business
The level of difficulty in increasing the fast food business is quite high because of the presence of food brands from abroad. Whereas with the same recipe, you can sell the same food at a much cheaper price.
As long as you can create a menu with no less delicious taste, then increasing turnover in the fast food business is only a matter of time. At least you can see the progress of the first three months.
Regarding how it should be done so that the business grows quickly, the following tricks are followed.
1. Intense Promotion in the First Three Months
How to let many people know about the culinary business is with a massive promo. This is the time for you to spend a lot of money on marketing, but make sure it is focused.
At the first opening you can give bonus food for the first 100 consumers or the like. Also hold coupon promos, you can work together with other businesses to distribute these coupons.
It could also be a promotion in the form of buy one get one which could be a trick for consumers to spend more money. This trick is still used by many fast food restaurants to this day.
2. Limited Edition Products
Try to pay attention to well-known fast food restaurants, there must be lots of limited edition menus that last two to three months. The presence of this limited edition product will attract more consumers who are curious.
What does the new product taste like and they won't be afraid to spend more money. This is where you can get more benefits.
Consequently, you need to innovate on these limited edition menus. make sure the menu you serve is able to answer the curiosity of consumers.
3. Providing Kids Meal Menu
Compared to cheap packages, menus such as kids meal are much more interesting. Many parents will definitely choose kids meal for their children. Not even a few adults buy kids meal because the price is much cheaper.
In certain events you can also increase sales of kids meal by giving certain prizes. Examples such as toys or certain products that may be trending.
4. Provide Upgrade Size
Well, if you want to get a much larger turnover, you need to adjust the size to upgrade. The goal is to increase sales in certain products and be a trick for people who want to buy cheaper products.
This size upgrade can be given in the package menu. For example, you have pizza products and various side dishes such as nuggets or potatoes. Then add the size upgrade on the side dish menu or also the drink.
The price of the upgrade also looks much cheaper than consumers having to buy the same item separately. You need to calculate this size upgrade carefully so you don't experience losses.
5. Train Employees to Be Agile in Offering
The key to the success of your product being able to sell well comes from the agility of the employees who offer the product. To make it easier, you can make standard operating procedures for employees what menus should be offered.
Make sure in the SOP, employees must offer kids meal products when they bring children, upgrade sizes and also the menus that they want to upsell every day.
As long as employees consistently do it, the menus provided will definitely sell a lot. Lastly, always being consistent in creating food menus, good taste and being able to make consumers want to keep eating is the key.
The English, Chinese, Japanese, Arabic, and French versions are automatically generated by the AI. So there may still be inaccuracies in translating, please always see Indonesian as our main language. (system supported by DigitalSiber.id)
