Changan Officially Enters The Indonesian Automotive Market, Prepares Two Models

Changan Deepal S07. (Photo: Indra/VOI)

JAKARTA - Changan, a global automotive brand from China with a long track record in innovation and smart technology, officially marks its presence in the Indonesian market. This strategic step confirms Changan's commitment to offering an efficient, environmentally friendly, and high-tech driving experience for Indonesian consumers.

The entry of Changan into Indonesia through a partnership with Indomobil Group and will launch its first two models at Gaikindo Jakarta Auto Week (GJAW) 2025, November 21's 30, 2025 at ICE BSD City, namely Deepal S07 and Lumin. This collaboration reflects the long-term ambition of both parties in expanding the portfolio, while strengthening the acceleration of the domestic electric vehicle industry.

"The presence of Changan in Indonesia is not just introducing a new automotive brand, but presents a new perspective in mobility. Together with Changan Automobile, we aim to present a solution that combines global technology with a deep understanding of local needs, thus creating a safe, efficient, and connected driving experience," said Indomobil Group Director Andrew Nasuri in Jakarta, Wednesday, November 19.

Indonesia has a strategic position in the development of green mobility in Southeast Asia. Through our partnership with the Indomobil Group, we are committed to building a strong foundation that includes world-class products, technology, and services to support the transition to electrification in Indonesia," added Senior Executive Vice President Changan Automobile Ye Pei.

Changan vehicles are developed to answer the needs of modern urban consumers who demand a combination of elegant designs, efficiency, and driving convenience. Each model is designed with precision details, ergonomic cabins, as well as a smart system that prioritizes user safety and experience.

Indomobil has also prepared a comprehensive sales plenary network, including official workshops, spare parts availability, and digital-based customer services. In the future, Changan's local production plan in Indonesia is expected to strengthen technology transfers, create jobs, and build a more solid national automotive supply chain.

In the past decade, Changan has invested more than 110 billion RMBs, around Rp250 trillion for the development of electric vehicles and smart mobility technology. With 10 R&D centers in 6 countries, they recorded more than 400 technological breakthroughs, including the development of the super-digital SDA platform which is the core of the Changan smart ecosystem.

Technology such as Golden Shield Battery and the SDA platform are designed to provide energy efficiency as well as human-oriented driving comfort. Changan also strengthens its Global Mobility strategy to expand its cross-continental presence, including Southeast Asia.

Operating in more than 103 countries, they continue to adapt global technology to suit the characteristics of each market. Together with Indomobil, Changan also supports the Net Zero Emission 2060 target by accelerating the penetration of electric vehicles and the development of environmentally friendly technology.

The partnership between Indomobil and Changan Automobile marks a new chapter in providing smarter and more sustainable mobility for the people of Indonesia. We are committed to bringing meaningful and high-quality innovations that increase value for consumers while strengthening the national electric vehicle ecosystem," said Andrew Nasuri.